Posts From trademagazin

Everyone in Europe consumes too much

If people switched more of their consumption from animal to plant-based food there would be a smaller impact on the environment.  A paper in the International Journal of Epidemiology by...

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Central-Europe loves Tesco

Tesco has closed its worst year in 2008 as its profit has barely reached a 5 percent increase in the UK – however, the company is being amazingly successful in...

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Wine-producers afraid of changing rules of contribution fee

Wine-producers strongly disagree with the new plans affecting wine-laws, bringing about changes in the field of circulation-contribution fee.  The main goal of the contribution is to gather money for local...

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Univer opening new possibilities for the market og agricultural ingredients

Food produced in the new, Kecskemét-based factory of Univer is going to be more up-to-date and a greater amount than before, which opens a new gate to the market of...

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Fourty percent dropdown in the field of tourism

Recession seem to have had an overwhelming impact on tourism: decrease in the income of restaurants can be over 30-40 percent. János Tóbiás, CEO of Danobius Hotels Groups talked about...

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A growing interest in social shops, a new store in Miskolc

A new social shop has just opened in Miskolc, the nineteenth in the country already, where products come directly from the growers. Prices are lower than usual in these so...

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Pepsi buys bottlers for 6 billion dollars

PepsiCo plans to buy about the shares it does not already own in its two largest bottlers, Pepsi Bottling Group and PepsiAmericas for about $6 billion, at the same time...

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G8-G5-meeting in Italy: commercial limits loosening

Debate at the first meeting of farm ministers from G8 and G5 states has shifted towards improving food security. Food protectionism, as exercised by both rich and poor countries in...

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Hungarian Tourism Plc. needs an extra 4 billion HUF

On top of its current expenses, Hungarian Tourism Plc. has announced the need for an extra 4 billion HUF for a truly efficient, „crisis-sensitive” marketingprogram – Ákos Niklai, manager of...

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Hungarian Agraracademy last weekend

Representatives of Hungarian agriculture and food industry gathered for a two-day long program last week in Pápa.  According to József Gráf agricultural and rural development minister, 2010 is going to...

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Aldi UK up 11 percent in customer numbers

German discount grocer Aldi saw an 11 percent rise in shopper numbers in the UK and Ireland in the first quarter of this year – according to fresh data by...

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Exxon Mobil overtakes Wal-Mart to top Fortune 500

Exxon Mobil Corp. unseated Wal-Mart Stores Inc. in the 2009 Fortune 500 list, shrugging off the oil price bubble and weathering what the magazine called the worst year ever for...

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Thirty-percent cutback at Pepsi in Hungary

PepsiAmericas FÁÜ Zrt. is facing a thirty-percent cutback which is affecting nearly 200 employees – as written in the Saturday issue of Népszabadság.  Bencze Madlen, HR-manager of the Hungarian Pepsi-products...

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Dr Pepper says that those who spend more on ads get out of the recession stronger

Dr Pepper Snapple Group Inc. is risking a different approach to the recession than other major advertisers: boosting its marketing budget, saying that's what worked best in the last big...

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Nestle organic sales Ggrowth Seen at 3.7 percent

Nestle, the world's largest food company, is expected to post a 3.7 percent rise in organic sales growth for the first quarter, a Reuters poll showed on Friday. Closely-watched underlying,...

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Producing re-started at the syrup-works in Szob

The well-known syrup-plant in Szob is opening its gates again this week – a company owned by Tibor Sári has bought the facory – as announced in the Friday issue...

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Weak forint is an advantage for foreign tourists

Nobody is afraid of a wave of liquidation processes: those involved in the HoReCa-business in the Balaton-area are optimistic about the future – Sonline.hu says. Foreign tourists get 300 HUF...

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New website by Completa opened

The new website is supposed to function as an online coffehouse, providing visitors with plenty of information about the Completa product-family. The new site www.completa.hu offers a wide range of...

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Arcade Bistro's communication spiced up by Morpho Communications

Morpho Communications is in charge of all communication-and PR activities associated with Arcade Bistro, one of Budapest's most famous gourmet restaurant from now on. The co-operation has started on 1st...

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Nearly one billion euro sales on the Romanian beer-market

The four multinational companies of the Romanian beer-market are closing a year with a nearly one billion euro sales – as announced in the Friday issue of Ziarul Financiar. Eighty...

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Domestic FMCG market turndown in Q4 in 2008 and in the first two months of 2009

Daily consumer-products value has rosen faster than inflation, yet in October when worldwide economic crisis had been announced, the market fell back with 3.7 percent – a survey called Commercial...

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Garantiqua raising guarantee limit to 90 percent

Garantiqa Hitelgarancia Ltd. has raised its guarantee limit from 80% to 90% for companies whose loans do not exceed their annual payroll costs, and the EU has accepted the company's...

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Lack of poultry-products on the Hungarian market

Deficiency may take shape in the next months when it comes to certain chicken products on the domestic market as inland demand for certain poultry meats is getting more and...

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Lidl sells more beer, shampoo and icecream than Aldi

Hard discount chain Lidl open its first 13 stores in Switzerland on March and the German giant is expected to open 14 more stores throughout the year – new research...

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Danone continued positive volume and sales growth in Q1 2009

In spite of the difficult circumstances, Group Danone saw a 1.0 percent sales growth, although the interest in dairy products decreased by 1.2 percent, baby-nutrition products on the other hand...

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Laurel grew by 40 percent in 2008: high-tech is a must in trade

Székesfehérvár-based Laurel Group saw a 40 percent rise with its 3.5 billion HUF traffic in 2008 by selling high-tech commercial science information products – the company is optimistic about the...

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ADP Streamline made their services available in Hungary via NEXON

ADP Streamline made their services available to all enterpretours. The world's biggest international outsourcing provider chose NEXON as its partner in Hungary. Automatic Data Processing, Inc. (NASDAQ: ADP), with nearly...

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The new marketing campaign of Coca-Cola focuses on happiness

In the new marketing campaign of Coca Cola, a 102 year-old great-grandfather talks about optimism and happiness and that these feelings are even more important to maintain during the crisis....

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The greatest consumer-promotion game of the year by Pöttyös

Túró Rudi-consumers are about to face a new, 10-week long challenge by Pöttyös: now it is even possible to take part in their new game by uploading a code to...

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Wal-Mart CEO says that the current downturn does not necessarily mean the end of the recession

The fact that sales at U.S. retailers unexpectedly fell 1.1 percent in March and reports have dimmed hopes that the U.S. recession is close to hitting bottom does not mean...

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