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Dwindling pessimism
Date: 2009-09-27 08:00:00

According to predictions by GKI, made in cooperation with Erste Bank, the Hungarian economy’s performance probably reached its nadir this summer. External balance is radically improving, while internal balance meets...

Supermarkets recuperate in the first six months
Date: 2009-09-27 08:00:00

A report by GfK Hungária on retail in Hungary in the first half of the year reveals that households bought significantly less in volume. The supermarket channel expanded healthily, it...

Hungarians economise differently than the rest of the world
Date: 2009-09-27 08:00:00

While in the United States and Europe consumers try hard to save money by looking for cheaper products, Hungarians buy less of the same daily consumer goods, according to a...

Retail volume sales decrease all over Europe
Date: 2009-09-27 08:00:00

According to an estimate by Eurostat, in June 2009 retail sales continued to shrink in terms of volume: in the EU-27 by 1.7 percent, in the Euro zone by 2.4...

Share of import significantly lower in Hungarian retail chains
Date: 2009-09-27 08:00:00

The future of agriculture and the food industry depends on Hungarian consumers: on their decision whether to buy domestic or foreign products – researchers of Agrár-Európa Tanácsadó Kft. and Kopint-Tárki...

Shrinking export-import activity
Date: 2009-09-27 08:00:00

In January-June 2009, the volume of export and import was down by 20 and 25 percent, respectively, compared to the same period in the previous year. Foreign trade balance was...

A slight price increase in the food sector
Date: 2009-09-27 08:00:00

According to a report by KSH, domestic sales prices in the food sector decreased by 1.3 percent in July, in comparison with June. In a 12-month comparison, sales prices in...

Minuses prevail
Date: 2009-09-27 08:00:00

In the first six months of 2009, retail sales were lagging behind last year’s by 3.2 percent. Volume sales increased by 0.5 percent from June to July. HUF 3,356 billion...

Weakening price-decrease in the agricultural sector
Date: 2009-09-27 08:00:00

Producer price level of agricultural products in June 2009 fell by 13 percent, compared to the same period in 2008. According to KSH, crop products were down by 17.5 percent,...

Consumer confidence on the increase, moderate optimism
Date: 2009-09-27 08:00:00

We have experienced an unparalleled economic crisis and the consequences have been difficult to predict. The Consumer Confidence Index makes it possible to forecast probable trends. FMCG retail data in...

Foreign markets – Spain: Supermarkets dominate, discounts gaining ground
Date: 2009-09-27 08:00:00

Out of 100 Spanish households, 58 spend the most money on food, household chemicals and cosmetics in supermarkets. For the Spanish, the most important in choosing a shop is a...

Private labels: two-digit growth
Date: 2009-09-27 08:00:00

According to the Nielsen Retail Index, private label food product sales were up by 14 percent in the first half of the year, while household chemicals and cosmetics improved by...

The business potential of co-operation
Date: 2009-09-27 08:00:00

Communicating restrictive measures to employees in the way management wants these to be interpreted is a major problem all over the world. It was a mystery for the top management...

Network research answers the following questions of leaders
Date: 2009-09-27 08:00:00

Which colleagues should I select to be members of a winning team? • How can new colleagues be made part of the team more easily – so that they would...

Zewa Deluxe Aroma Spa toalettpapír
Date: 2009-09-27 08:00:00

New Zewa toilet paper brings a spa and wellness atmosphere to consumers’ bathroom with its pleasant scent....

Zewa Zoo Box – dobozos papír zsebkendő
Date: 2009-09-27 08:00:00

Zewa Zoo Box is paper handkerchief in a unique, 3D box with animal figures....

Knorr Instant Sajtos gombakrémleves, Knorr Instant Alpesi sajtkrémleves
Date: 2009-09-27 08:00:00

New instant soups from Knorr: Mushroom cream soup with cheese, Alpine cheese cream soup....

Globus Bajor hagymás ketchup
Date: 2009-09-27 08:00:00

The traditional, excellent taste of Globus ketchup blended with the piquant flavour of chives....

Exkluzív Twinings teaszett díszcsomagolásban
Date: 2009-09-27 08:00:00

Exclusive Twinings tea set in gift packaging...

Zeusz 100%-os citromlé
Date: 2009-09-27 08:00:00

New, 100% fruit-content member added to the Zeusz lemon juice product line....

Tihany Camembert 80 g
Date: 2009-09-27 08:00:00

The new 80-gram Tihany Camembert deserves to be successful with its small size and favourable price....

Cherry Queen
Date: 2009-09-27 08:00:00

Cherry liquor pralines in new packaging, now available in classic, marzipan and truffle cream flavours. Walnut and rum flavoured liquor pralines are available seasonally....

Tibi Prémium sárgabarack darabos
Date: 2009-09-27 08:00:00

The popular Tibi Prémium product line has a new member: Tibi Prémium Apricot dark chocolate, which contains apricot pieces....

SIÓ prémium
Date: 2009-09-27 08:00:00

The new campaign of SIÓ Premium supports the introduction of its new, aseptic bottle, and focuses on the nature of changes, as the elements of everyday life. „I love the...

LIDL
Date: 2009-09-27 08:00:00

Through the lessons of Gianni’s cookery school we can familiarise with Lidl’s wide range of quality products. Agency: TBWA Budapest Reklámügynökség Kft. Customer: Lidl Magyarország Bt. Product: LIDL Apperance: TV2,...

Gianni is the new face of Lidl
Date: 2009-09-27 08:00:00

Gianni Annoni, well-known for his television cookery shows, is the leading figure in Lidl’s 2009-2010 advertising campaign, called ”Make shopping an experience: discover Lidl’s new world every week!” In its...

Lidl speaks
Date: 2009-09-27 08:00:00

We asked the representatives of Lidl how they prepare for the new Food Act. – Lidl does its best to meet the requirements. Contrary to popular belief, Hungarian products are...

Food category, gold medal: Unilever
Date: 2009-09-27 08:00:00

Magyarország Kft – Delikát8 “Cook 8 playgrounds!” In the past 2 years, Unilever Magyarország Kft. and Delikát8 buyers built the most playgrounds in Hungary. Since the seasoning Delikát is used...

Beverage category, gold medal: Great Soproni NumberShow
Date: 2009-09-27 08:00:00

“Great Soproni NumberShow” promotion activity by Heineken Hungária Sörgyárak Zrt. won in the beverage category. Gergely Tóth, Soproni’s brand manager recalled the events of the 2008 campaign. From 1 June...

Non-food category, gold medal: Reckitt Benckiser Kft. – ”Unstained donation” promotion
Date: 2009-09-27 08:00:00

In this category, the social responsibility-type campaign of Reckitt Benckiser Magyarország Kft.’s Vanish brand finished first. Actress Anita Deutsch was the face of the campaign, and in cooperation with the...

Dwindling pessimism Date: 2009-09-27 08:00:00

Supermarkets recuperate in the first six months Date: 2009-09-27 08:00:00

Hungarians economise differently than the rest of the world Date: 2009-09-27 08:00:00

Retail volume sales decrease all over Europe Date: 2009-09-27 08:00:00

Share of import significantly lower in Hungarian retail chains Date: 2009-09-27 08:00:00

Shrinking export-import activity Date: 2009-09-27 08:00:00

A slight price increase in the food sector Date: 2009-09-27 08:00:00

Minuses prevail Date: 2009-09-27 08:00:00

Weakening price-decrease in the agricultural sector Date: 2009-09-27 08:00:00

Consumer confidence on the increase, moderate optimism Date: 2009-09-27 08:00:00

Foreign markets – Spain: Supermarkets dominate, discounts gaining ground Date: 2009-09-27 08:00:00

Private labels: two-digit growth Date: 2009-09-27 08:00:00

The business potential of co-operation Date: 2009-09-27 08:00:00

Network research answers the following questions of leaders Date: 2009-09-27 08:00:00

Zewa Deluxe Aroma Spa toalettpapír Date: 2009-09-27 08:00:00

Zewa Zoo Box – dobozos papír zsebkendő Date: 2009-09-27 08:00:00

Knorr Instant Sajtos gombakrémleves, Knorr Instant Alpesi sajtkrémleves Date: 2009-09-27 08:00:00

Globus Bajor hagymás ketchup Date: 2009-09-27 08:00:00

Exkluzív Twinings teaszett díszcsomagolásban Date: 2009-09-27 08:00:00

Zeusz 100%-os citromlé Date: 2009-09-27 08:00:00

Tihany Camembert 80 g Date: 2009-09-27 08:00:00

Cherry Queen Date: 2009-09-27 08:00:00

Tibi Prémium sárgabarack darabos Date: 2009-09-27 08:00:00

SIÓ prémium Date: 2009-09-27 08:00:00

LIDL Date: 2009-09-27 08:00:00

Gianni is the new face of Lidl Date: 2009-09-27 08:00:00

Lidl speaks Date: 2009-09-27 08:00:00

Food category, gold medal: Unilever Date: 2009-09-27 08:00:00

Beverage category, gold medal: Great Soproni NumberShow Date: 2009-09-27 08:00:00

Non-food category, gold medal: Reckitt Benckiser Kft. – ”Unstained donation” promotion Date: 2009-09-27 08:00:00