Posts From trademagazin
Green message instead of a brand name
Date: 2010-08-29 08:00:00
A German businessman tries to grab the attention of consumers with the message ‘Stop The Water While Using Me!’, which is printed on toothpaste tubes, shower gel and shampoo bottles...
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With flower seeds for bees
Date: 2010-08-29 08:00:00
Bees are an endangered species that play a vital role in preserving the balance of our environment. UK drinks company Innocent, the National Trust and the Irish Beekeepers’ Association started...
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Garden stores flee forward
Date: 2010-08-29 08:00:00
No precise data is available on the size of the domestic garden plant market, but experts’ estimate is that there are about 100 wholesalers in the country. Most of them...
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Turnover increased in the country of supermarkets this June
Date: 2010-08-29 08:00:00
In Austria food retail turnover grew by 1.5 percent in value in the June 2009-May 2010 period, compared with the same period a year earlier – informs Sigrid Göttlich, the...
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The Internet helps in buying medicine
Date: 2010-08-29 08:00:00
Hungarian medicine and medicinal product buyers use the Internet to gather information more often than other nationals. A Nielsen survey (conducted in 55 countries) found that 34 percent of Hungarian...
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Shoppers who buy vodka are likely to put other drinks in the basket too
Date: 2010-08-29 08:00:00
Nielsen’s Retail Index reveals that discount stores realised 17 percent of value sales in the 90 food categories measured in the December 2009-May 2010 period. As for the 60 household...
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Skills and thrills: METRO’s Customer Academy is about to open
Date: 2010-08-29 08:00:00
Next to the Budaörs METRO store the chain’s Customer Academy will open in October. The Customer Academy’s head of department Piroska Balestra shared the details with readers of our magazine....
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Traditional shops increased their market share
Date: 2010-08-29 08:00:00
According to the Nielsen Retail Index, 8 percent less salami and 4 percent less sausage was sold in value by retailers in January-April, in comparison with the same period in...
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Long-established Hungarian meat brands stand firm
Date: 2010-08-29 08:00:00
Although meat is one of the essential food products, the market was unable to evade the effects of economic recession. Zoltán Nagygyörgy, PICK Szeged Zrt.’s product manager told us that...
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The average volume of cured products bought per household keeps shrinking
Date: 2010-08-29 08:00:00
According to ConsumerScan data from GfK Hungária, 87 percent of households bought sausage or salami last year, 3 percent more than a year earlier. However, in the past couple of...
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Rice turnover concentrates and the 501-1,000-gram format is dominant
Date: 2010-08-29 08:00:00
Retail sales of rice diminished by 2 percent in value and by 3 percent in volume in the April 2008-March 2009 period. According to the Nielsen Retail Index, the size...
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Growing diversity on the rice and flour market
Date: 2010-08-29 08:00:00
Eating in restaurant less often could have entailed an increase in flour sales, but market players’ opinion is that demand remained stable. – The fact that flour sales did not...
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A wide selection of organic flours is available
Date: 2010-08-29 08:00:00
Those committed to eating healthy and organic constitute a stable group of organic flour buyers. After a recent decrease in turnover, sales increased in certain supermarkets and drugstores from the...
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To the dustbin it goes!
Date: 2010-08-29 08:00:00
In Hungary, the bin bag market surpasses the value of HUF 4 billion. According to Csaba Horváth, the managing director of Hok-Plastik, because of the influence of fossil fuel price...
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Shaken, not stirred
Date: 2010-08-29 08:00:00
The budget needs more money – there is less money to spend in people’s pocket: this is not the best scenario when you want to sell alcoholic beverages. In the...
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Family budgets reshaped for the umpteenth time
Date: 2010-08-29 08:00:00
While in the European Union retail turnover fell at the same rate as in November 2008, in Hungary it decreased by 4.7 percent in the first four months of 2010,...
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The revolution of mobile technology
Date: 2010-08-29 08:00:00
‘Mobile technology revolutionises the relationship between the business sphere and consumers!’ was the motto of the first GS1 MobileCom Day conference where experts introduced the latest mobile applications. GS1 member...
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GINNT EXPO – DIGITALEXPO – SIGNEXPO: Intelligent business solutions
Date: 2010-08-29 08:00:00
Visit the GINNT EXPO (Global Innovation Technologies Expo) in Budapest’s Syma Event Centre on 15-17 September 2010. This year DIGITALEXPO and SIGNEXPO will accompany the main event. The three exhibitions...
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Electronic communication: an investment with rapid return
Date: 2010-08-29 08:00:00
Consumers remain the most important for a company even in the worst economic period, and a comprehensive, fast and accurate business management system with electronic devices creates advantages for them...
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Information updated daily
Date: 2010-08-29 08:00:00
Péter Csík, the managing director of Compton Informatikai ZRt. is of the opinion that in the dynamically changing competition only IT-supported flexible data processing can serve all the needs of...
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The background of the future
Date: 2010-08-29 08:00:00
‘Future Store’ is not only about the equipment on the shop floor: an integrated IT system also forms part of it. These days when retailers try to keep only a...
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Hungaricum Corner in CBA Plaza
Date: 2010-08-29 08:00:00
This July CBA Sopron Plaza opened the first Hungaricum corner where wines, pálinkas, sweets, fresh and preserved food products from Hungarian manufacturers can be found. Pricer electronic labels were used...
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Pricer shelf label in the Hungaricum Corner too
Date: 2010-08-29 08:00:00
CBA and Szintézis Informatika proved that they not only lead the way in innovation (CBA was the first food store to use electronic shelf labels), but also in promoting Hungarian...
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Packaged expectations
Date: 2010-08-29 08:00:00
According to data from the World Packaging Organisation (WPO), the global packaging material market represented a value of USD 564 billion in 2009, from which the consumer packaging market was...
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HUNGAROPACK 2010 packaging competition
Date: 2010-08-29 08:00:00
There were 56 entries from 28 companies at the 27th HUNGAROPACK Hungarian Packaging Competition. The jury evaluated 51 works in the consumer and collective packaging category and 5 in the...
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The silent shop assistant
Date: 2010-08-29 08:00:00
Trends in the packaging of daily goods are influenced by global processes in world society and economy, creating new opportunities and demand, but posing new challenges as well. Experts have...
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Ready to be transported and put on the shelf
Date: 2010-08-29 08:00:00
Global trends influence the Hungarian collective packaging market. One of the current trends is using lighter cardboard products, especially on developed markets. In Europe demand is constantly growing for below...
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Rondo Kft. has been a key player in the Hungarian packaging material sector
since 1995
Date: 2010-08-29 08:00:00
Cardboard is used by basically all industries, for collective, individual or shelf-ready packaging. Rondo’s partners are food and non-food companies manufacturing in Hungary. Rondo has also been IKEA’s European supplier...
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The Farmer Expo opened in Debrecen
Date: 2010-08-27 00:05:02
With the participation of three hundred domestic and foreign exhibitors, the country's largest annaul agricultural, food and horticultural exhibition, the Farmer Expo opened its gates in the agri-centre of the...
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The Farmer Expo opened in Debrecen
Date: 2010-08-27 00:05:02
With the participation of three hundred domestic and foreign exhibitors, the country's largest annaul agricultural, food and horticultural exhibition, the Farmer Expo opened its gates in the agri-centre of the...
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