Posts From trademagazin
Hungarians’ grocery buying habits compared with the European average
Date: 2013-12-16 10:29:11
80 percent of Hungarian consumers changed their households’ buying habits if compared with 12 months before, in order to save money. This ratio is one of the highest in Europe...
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More and more people are giving luxury holidays for Christmas
Date: 2013-12-16 10:25:15
In recent years, the number of those who are giving luxury holidays for Christmas is steadily increasing: more and more people are giving redeemable weekend holiday experiences. In case of...
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A very fastfood from another future – Video of the day
Date: 2013-12-16 10:10:48
A Christchurch cafe is preparing to redefine fast food by firing hamburgers across the eatery at high speed. C1 Espresso owner Sam Crofskey shot a tube full of burgers from...
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Rise in household chemical and cosmetics product sales
Date: 2013-12-16 00:34:25
Retail sales of household chemicals and cosmetics valued at HUF 200 billion in January- August 2013. Value sales were up 1 percent from the same period a year before, but...
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Sparkling wine selection tailored to target groups’ needs
Date: 2013-12-15 10:44:10
METRO’s sparkling wine selection is extremely wide – we learn from communications manager Yvette Krubl. The most popular products at the moment are Törley, BB, Hungaria, Sovetskoye, Szent István, Asti...
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METRO starts the winter season with a dessert catalogue
Date: 2013-12-15 01:37:20
Pralines and bonbons form an integral part of METRO’s confectionery selection. Communications manager Yvette Krubl told our magazine that these products represent about 15 percent of their total chocolate sales....
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New luxury chocolate brand from Budapest: Ypsilon Artisan Chocolates
Date: 2013-12-15 01:34:28
Ypsilon Chocolates is an artisan chocolate manufacturer whose new product is the brilliant creation of chef Zsanett Ésik and chocolate master Csaba Kéninger: luxury-edition fruit bomb in a chocolate glass....
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Sales remained concentrated
Date: 2013-12-15 01:31:13
Between December 2012 and September 2013 praline sales amounted to HUF 12 billion, with value sales climbing 2 percent but volume sales falling 5 percent. Sales remained concentrated as 400m²...
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Strong and stable manufacturer brands
Date: 2013-12-14 02:02:18
Sales-wise shower gel is in the Top 10 of the 70 household chemical and cosmetics categories audited by Nielsen. Retail sales exceeded the HUF 8 billion level between January and...
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METRO’s wide selection of shower gels are displayed on special shelves
Date: 2013-12-14 01:59:37
As a wholesaler METRO is in a difficult position in comparison with drugstores when it comes to selling shower gel. This is the reason why it needs to keep innovating...
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Standing on four legs all year round
Date: 2013-12-14 01:51:33
METRO’s office supplies offering can be divided into four groups: office supply, school supply, office furniture and office machines. Communications manager Yvette Krubl reckons METRO is strong in the category...
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Nielsen: two millions were sold from gift packages containing lotions
Date: 2013-12-13 13:00:30
The retail sold two million pieces of Christmas gift packages containing lotions and medicinal products. According to Retail Index of the Nielsen consumer information and knowledge services company, the consumers...
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Hungary has the lowest shopping center area rate per capita in the region
Date: 2013-12-13 12:47:33
Within the region, Poland leads with 225 square meters of shopping center space for one thousand inhabitants, followed by Slovakia (221 square meters) the Czech Republic (210 square meters), while...
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The government sets up an online cash register working group
Date: 2013-12-13 12:35:49
The government would speed up the online cash register replacement, therefore sets up an online cash register working group, that will include the representatives of the Ministry, the NAV, and...
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Magazine: MVI’s gala dinner 2013, II.
Date: 2013-12-13 12:11:48
MVI dedicates its 2013 gala dinner to the oeuvre of Károly Gundel. The event was held in Mezőkövesd’s Balneo Hotel Zsóri after the present issue of Trade magazine went to...
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Gemius: e- commerce pages are least visited in Hungary in Central Europe
Date: 2013-12-13 12:00:06
Most e-clients can be found Poland, in the Czech Republic mainly young people are visiting the websites, while the average age of such users are the oldest in Hungary –...
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Genetically modified potatoes cannot be marketed in the EU
Date: 2013-12-13 11:58:51
In its Friday's judgment, the Luxembourg-based European Court of Justice annulled the decisions of in the European Commission, which authorized the marketing of genetically modified potato called Amflora for industrial...
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Increased amount of support will be given to the sheep and goat breeders
Date: 2013-12-13 11:35:02
The sheep and goat breeders will be given increased amount of support, because the government succeeded at the European Commission that the Hungarian farmers can receive national resources worth 10...
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The Subway would increase the number of its restaurants in Hungary to one hundred
Date: 2013-12-13 11:31:40
The Subway would increase the number of its restaurants in Hungary to one hundred in medium term – Sempers Katalin, regional representative of the fast food chain, operating in franchise...
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A coffee break is enough for good deeds: Christmas collaboration for the needy
Date: 2013-12-13 11:30:59
The szeretet.éhség (love.hunger) gingerbread fridge magnet is available from Tuesday at the Starbucks coffee shops for 490 HUF. The Starbucks coffee chain will transfer the revenue from the sales of...
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Drunk Christmas
Date: 2013-12-13 11:03:58
To spice up your Jack Daniel’s whiskey, in a mixing glass filled with ice, add ingredients. Roll contents, but do not shake. Pour into a highball glass. Add a cherry....
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Kapuvári meat factory: a joint tender for the property again
Date: 2013-12-13 11:02:37
The liquidators announced a new tender for the assets of the two companies of the former Kapuvári meat factory. Jendrolovics Péter Pál liquidator told MTI on Friday that the new...
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Carp fishing is necessary in the Balaton
Date: 2013-12-13 11:00:38
Carp fishing is necessary in the Lake Balaton, because still 1.5-3 thousand tons of carps can be found in the lake, and carp breeding in the surrounding fishponds should be...
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The edible perfume of Jamie – Video of the day
Date: 2013-12-13 10:46:43
Need a last minute Christmas gift idea? Looking for the latest celebrity perfume? Jamie Oliver has the perfect scent… and it's edible. Dab. Drench. Eat. Wear… It's J'ai Mange. Available...
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Our body needs glukose
Date: 2013-12-13 09:27:25
A new study from scientists in the US found that when women went on low or zero-carb diets they performed worse on thinking and memory tests compared to reducing calories...
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More and more women drink beer
Date: 2013-12-13 09:10:05
Domestic beer manufacturers could significantly increase their sales with advertisings for women, and with smaller but designed bottled beers – the research of the Budapest Business School shows. According to...
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KSH: The decline of agricultural prices accelerated in October
Date: 2013-12-12 13:04:50
The decline of agricultural producer prices further accelerated in October. The agricultural producer prices are decreasing for the fourth month. According to the report of the Central Statistical Office (KSH)...
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Magazin: MVI’s gala dinner 2013, I,
Date: 2013-12-12 12:08:12
MVI dedicates its 2013 gala dinner to the oeuvre of Károly Gundel. The event was held in Mezőkövesd’s Balneo Hotel Zsóri after the present issue of Trade magazine went to...
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The global marketing industry begins to recover, thanks to the digital area
Date: 2013-12-12 11:50:01
This year, marketing professionals are becoming more optimistic everywhere all over the world. The budgets will increase, primarily due to the impact of digital investments – the survey of the...
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Hungarian companies are more optimistic, but have different visions about the future
Date: 2013-12-12 11:48:44
According to the Market Sentiment research of Profession.hu, seven out of ten recruitment and not HR consulting firms believe that the number of their orders and their number will increase...
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