trademagazin - Trademagazin

Hungarians’ grocery buying habits compared with the European average
Date: 2013-12-16 10:29:11

80 percent of Hungarian consumers changed their households’ buying habits if compared with 12 months before, in order to save money. This ratio is one of the highest in Europe...

More and more people are giving luxury holidays for Christmas
Date: 2013-12-16 10:25:15

In recent years, the number of those who are giving luxury holidays for Christmas is steadily increasing: more and more people are giving redeemable weekend holiday experiences. In case of...

A very fastfood from another future – Video of the day
Date: 2013-12-16 10:10:48

A Christchurch cafe is preparing to redefine fast food by firing hamburgers across the eatery at high speed. C1 Espresso owner Sam Crofskey shot a tube full of burgers from...

Rise in household chemical and cosmetics product sales
Date: 2013-12-16 00:34:25

Retail sales of household chemicals and cosmetics valued at HUF 200 billion in January- August 2013. Value sales were up 1 percent from the same period a year before, but...

Sparkling wine selection tailored to target groups’ needs
Date: 2013-12-15 10:44:10

METRO’s sparkling wine selection is extremely wide – we learn from communications manager Yvette Krubl. The most popular products at the moment are Törley, BB, Hungaria, Sovetskoye, Szent István, Asti...

METRO starts the winter season with a dessert catalogue
Date: 2013-12-15 01:37:20

Pralines and bonbons form an integral part of METRO’s confectionery selection. Communications manager Yvette Krubl told our magazine that these products represent about 15 percent of their total chocolate sales....

New luxury chocolate brand from Budapest: Ypsilon Artisan Chocolates
Date: 2013-12-15 01:34:28

Ypsilon Chocolates is an artisan chocolate manufacturer whose new product is the brilliant creation of chef Zsanett Ésik and chocolate master Csaba Kéninger: luxury-edition fruit bomb in a chocolate glass....

Sales remained concentrated
Date: 2013-12-15 01:31:13

Between December 2012 and September 2013 praline sales amounted to HUF 12 billion, with value sales climbing 2 percent but volume sales falling 5 percent. Sales remained concentrated as 400m²...

Strong and stable manufacturer brands
Date: 2013-12-14 02:02:18

Sales-wise shower gel is in the Top 10 of the 70 household chemical and cosmetics categories audited by Nielsen. Retail sales exceeded the HUF 8 billion level between January and...

METRO’s wide selection of shower gels are displayed on special shelves
Date: 2013-12-14 01:59:37

As a wholesaler METRO is in a difficult position in comparison with drugstores when it comes to selling shower gel. This is the reason why it needs to keep innovating...

Standing on four legs all year round
Date: 2013-12-14 01:51:33

METRO’s office supplies offering can be divided into four groups: office supply, school supply, office furniture and office machines. Communications manager Yvette Krubl reckons METRO is strong in the category...

Nielsen: two millions were sold from gift packages containing lotions
Date: 2013-12-13 13:00:30

The retail sold two million pieces of Christmas gift packages containing lotions and medicinal products. According to Retail Index of the Nielsen consumer information and knowledge services company, the consumers...

Hungary has the lowest shopping center area rate per capita in the region
Date: 2013-12-13 12:47:33

Within the region, Poland leads with 225 square meters of shopping center space for one thousand inhabitants, followed by Slovakia (221 square meters) the Czech Republic (210 square meters), while...

The government sets up an online cash register working group
Date: 2013-12-13 12:35:49

The government would speed up the online cash register replacement, therefore sets up an online cash register working group, that will include the representatives of the Ministry, the NAV, and...

Magazine: MVI’s gala dinner 2013, II.
Date: 2013-12-13 12:11:48

MVI dedicates its 2013 gala dinner to the oeuvre of Károly Gundel. The event was held in Mezőkövesd’s Balneo Hotel Zsóri after the present issue of Trade magazine went to...

Gemius: e- commerce pages are least visited in Hungary in Central Europe
Date: 2013-12-13 12:00:06

Most e-clients can be found Poland, in the Czech Republic mainly young people are visiting the websites, while the average age of such users are the oldest in Hungary –...

Genetically modified potatoes cannot be marketed in the EU
Date: 2013-12-13 11:58:51

In its Friday's judgment, the Luxembourg-based European Court of Justice annulled the decisions of in the European Commission, which authorized the marketing of genetically modified potato called Amflora for industrial...

Increased amount of support will be given to the sheep and goat breeders
Date: 2013-12-13 11:35:02

The sheep and goat breeders will be given increased amount of support, because the government succeeded at the European Commission that the Hungarian farmers can receive national resources worth 10...

The Subway would increase the number of its restaurants in Hungary to one hundred
Date: 2013-12-13 11:31:40

The Subway would increase the number of its restaurants in Hungary to one hundred in medium term – Sempers Katalin, regional representative of the fast food chain, operating in franchise...

A coffee break is enough for good deeds: Christmas collaboration for the needy
Date: 2013-12-13 11:30:59

The szeretet.éhség (love.hunger) gingerbread fridge magnet is available from Tuesday at the Starbucks coffee shops for 490 HUF. The Starbucks coffee chain will transfer the revenue from the sales of...

Drunk Christmas
Date: 2013-12-13 11:03:58

To spice up your Jack Daniel’s whiskey, in a mixing glass filled with ice, add ingredients. Roll contents, but do not shake. Pour into a highball glass. Add a cherry....

Kapuvári meat factory: a joint tender for the property again
Date: 2013-12-13 11:02:37

The liquidators announced a new tender for the assets of the two companies of the former Kapuvári meat factory. Jendrolovics Péter Pál liquidator told MTI on Friday that the new...

Carp fishing is necessary in the Balaton
Date: 2013-12-13 11:00:38

Carp fishing is necessary in the Lake Balaton, because still 1.5-3 thousand tons of carps can be found in the lake, and carp breeding in the surrounding fishponds should be...

The edible perfume of Jamie – Video of the day
Date: 2013-12-13 10:46:43

Need a last minute Christmas gift idea? Looking for the latest celebrity perfume? Jamie Oliver has the perfect scent… and it's edible. Dab. Drench. Eat. Wear… It's J'ai Mange. Available...

Our body needs glukose
Date: 2013-12-13 09:27:25

A new study from scientists in the US found that when women went on low or zero-carb diets they performed worse on thinking and memory tests compared to reducing calories...

More and more women drink beer
Date: 2013-12-13 09:10:05

Domestic beer manufacturers could significantly increase their sales with advertisings for women, and with smaller but designed bottled beers – the research of the Budapest Business School shows. According to...

KSH: The decline of agricultural prices accelerated in October
Date: 2013-12-12 13:04:50

The decline of agricultural producer prices further accelerated in October. The agricultural producer prices are decreasing for the fourth month. According to the report of the Central Statistical Office (KSH)...

Magazin: MVI’s gala dinner 2013, I,
Date: 2013-12-12 12:08:12

MVI dedicates its 2013 gala dinner to the oeuvre of Károly Gundel. The event was held in Mezőkövesd’s Balneo Hotel Zsóri after the present issue of Trade magazine went to...

The global marketing industry begins to recover, thanks to the digital area
Date: 2013-12-12 11:50:01

This year, marketing professionals are becoming more optimistic everywhere all over the world. The budgets will increase, primarily due to the impact of digital investments – the survey of the...

Hungarian companies are more optimistic, but have different visions about the future
Date: 2013-12-12 11:48:44

According to the Market Sentiment research of Profession.hu, seven out of ten recruitment and not HR consulting firms believe that the number of their orders and their number will increase...

Hungarians’ grocery buying habits compared with the European average Date: 2013-12-16 10:29:11

More and more people are giving luxury holidays for Christmas Date: 2013-12-16 10:25:15

A very fastfood from another future – Video of the day Date: 2013-12-16 10:10:48

Rise in household chemical and cosmetics product sales Date: 2013-12-16 00:34:25

Sparkling wine selection tailored to target groups’ needs Date: 2013-12-15 10:44:10

METRO starts the winter season with a dessert catalogue Date: 2013-12-15 01:37:20

New luxury chocolate brand from Budapest: Ypsilon Artisan Chocolates Date: 2013-12-15 01:34:28

Sales remained concentrated Date: 2013-12-15 01:31:13

Strong and stable manufacturer brands Date: 2013-12-14 02:02:18

METRO’s wide selection of shower gels are displayed on special shelves Date: 2013-12-14 01:59:37

Standing on four legs all year round Date: 2013-12-14 01:51:33

Nielsen: two millions were sold from gift packages containing lotions Date: 2013-12-13 13:00:30

Hungary has the lowest shopping center area rate per capita in the region Date: 2013-12-13 12:47:33

The government sets up an online cash register working group Date: 2013-12-13 12:35:49

Magazine: MVI’s gala dinner 2013, II. Date: 2013-12-13 12:11:48

Gemius: e- commerce pages are least visited in Hungary in Central Europe Date: 2013-12-13 12:00:06

Genetically modified potatoes cannot be marketed in the EU Date: 2013-12-13 11:58:51

Increased amount of support will be given to the sheep and goat breeders Date: 2013-12-13 11:35:02

The Subway would increase the number of its restaurants in Hungary to one hundred Date: 2013-12-13 11:31:40

A coffee break is enough for good deeds: Christmas collaboration for the needy Date: 2013-12-13 11:30:59

Drunk Christmas Date: 2013-12-13 11:03:58

Kapuvári meat factory: a joint tender for the property again Date: 2013-12-13 11:02:37

Carp fishing is necessary in the Balaton Date: 2013-12-13 11:00:38

The edible perfume of Jamie – Video of the day Date: 2013-12-13 10:46:43

Our body needs glukose Date: 2013-12-13 09:27:25

More and more women drink beer Date: 2013-12-13 09:10:05

KSH: The decline of agricultural prices accelerated in October Date: 2013-12-12 13:04:50

Magazin: MVI’s gala dinner 2013, I, Date: 2013-12-12 12:08:12

The global marketing industry begins to recover, thanks to the digital area Date: 2013-12-12 11:50:01

Hungarian companies are more optimistic, but have different visions about the future Date: 2013-12-12 11:48:44