Posts From trademagazin

Hungarikum, of which we can not drink enough

The soda water is a real Hungarikum, and it bears the “guaranteed traditional and special food product” trademark for 10 years. Its consumption decreased for a couple of decades, but...

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The users of dubious origin seed may suffer a huge loss

Only the exclusively produced, controlled seed with certification guarantees the seed varietal purity and utility value. The seed counterfeiting cause significant damages to farmers. The counterfeit seed is usually cheaper...

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McDonald's profit report

McDonald's announced that its sales are continuing to struggle as efforts by its new chief executive to win back customers in the U.S. haven't paid off yet. The Oak Brook,...

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The diet is more important than exercises

According to researchers,diet is more important than exercise for people who want to lose weight. The study revealed that it was time to bust the myth of physical inactivity and...

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With the development of health tourism guest traffic could be increased near the Lake Balaton

With the development of health tourism and if the local tourism professionals would work together with the health sector and equestrian sports enthusiasts, thousands of German guests could be invited...

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Tip to be taxed in Romania

Tip to be taxed in Romania – the Romanian government adopted the emergency regulation on the matter on Wednesday in Bucharest. According to the provision, the commercial units must register...

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Magazine: Smoke in the bar

Recently bartenders have started experimenting with smoke in Hungary too. So far special smoking devices haven’t been used, probably because they are rather expensive. However, at the Finlandia show in...

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Analysts: encouraging earnings growth

According to analysts interwieved by MTI, the growth in earnings is encouraging. The Savings Bank expects a 4 percent, while the K&H expects a 3.5 percent growth in real wages...

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Tesco: preliminary results 2014/15

– £1.4bn Group trading profit, in line with expectations – UK like-for-like sales volumes up for first time in over four years, driven by better availability, service and pricing; like-for-like...

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Lidl is looking for new suppliers

Lidl continues its program that was launched two years ago, and still waiting for Hungarian farmers, who are producing high-quality products – the company told MTI on Wednesday. The department...

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The Food Avalanche gave “nets instead of fish” to fifty-three settlements

Spring works started in fifty-three settlements on a total of 110 hectares of land in the Food Avalanche program of the Hungarian Food Bank Association and Syngenta. The healthy vegetables...

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dm Bio: the 25th dm brand was born on 16 April!

16 years ago, when the organic products were almost unknown, the dm gave place for organic products on their shelves. As a result, the selection of dm counts 650 organic...

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The P&G promotes the environmentally responsible choice

The sustainability for P&G means the production of high quality products and at the same time to reduce the company's carbon footprint and to strenghten the positive social presence. The...

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The Tetra Pak retained its leading position in the domestic and international market

The Tetra Pak increased its sales by 1.7 percent in the 2014/2015 financial year achieving 10.9 billion euros revenues. The world's largest liquid food processing and packaging system manufacturing company...

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The government announced a tender to improve the conditions of children's nutrition

The government announced a tender for the local governments to improve the conditions of children's nutrition in a value of 1 billion HUF. Novák Katalin, Minister of State of the...

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The NAK has amended its charter

The National Agricultural Economics Chamber (NAK) held its national board meeting on 21 April 2015 in Gödöllő. The Chamber had a busy year: last year’s most important result was the...

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Five tonnes of unmarked chicken meat was found in a Polish truck

The finance guards of NAV found five tons of unknown origin chicken meat worth 6 million HUF in a Polish lorry. The goods will be destroyed – the organization's press...

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The Russian agricultural minister was replaced

The Russian market should be supplied with Russian agricultural products more intensely to ease the food market tension and to reduce the prices – Alexander Tkacsov, new Russian Agriculture Minister...

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Hop on hop off service in the vineyard

Ruszinkó Ádám Deputy Minister of State of the Ministry of National Economy (NGM) suggested to launch a hop on hop off service in the wine growing regions at a professional...

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Personalised offers which annoy no one

In the age of Big Data personalised offers are very important in marketing. At the same time these can violate privacy rights and annoy people in general. A new tool...

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Innovative restautant menu in 60 seconds – Picture of the day

Evan and Sarah Rich pair innovative food with smart wine and cocktail selections at Rich Table, their restaurant in San Francisco's Hayes Valley. Here, take a look at the multi-course...

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Cautious joy in the advertising market

The Hungarian Advertising Association and its partners organised the Evolution 2015 conference in early March. In 2014 total advertising spending grew to HUF 189.05 billion from the HUF 175.5 billion...

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Drones to be used in retail?

In the March issue of STORES Magazine there was an article on how drones would be used in retail soon. It was Amazon who first considered using them in home...

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Nielsen: the turnover of household chemicals and cosmetics has increased

335 billion HUF worth household chemicals and cosmetics were sold in food retailing between March 2014 and February 2015; 6 percent more than a year earlier. In terms of quantity,...

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Magazine: The age of hybrids

Cruffin is unlikely to generate such buzz as the cronut, but there is definitely a trend here: confectioners are combining popular sweets. Mr Holmes Bakehouse in San Francisco was most...

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The VAT on pig carcass will be reduced to five percent

The proposal causes debates among the domestic players of the meat sector. It proposes to decrease the VAT on pig carcass from 2016 to 5 percent from the current VAT...

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Snack market: the Hungarians have turned towards Exotic flavors

Hungarians are not noshery people. Only slightly more than half of the population consumes the most popular types of snacks, the potato-chips and salty breadsticks. The ratio of those who...

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The Cash Register Association asks for the service sector’s patience

The Hungarian Cash Register Association draws the attention of the users of the service sector, not to buy cash registers that does not fully meet their needs, before the appearance...

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Tesco launched its Online Shopping service in Székesfehérvár on 21 April

Two years ago, Tesco launched its Online Shopping service on March 16, 2013. The service has 73 thousand registered users, they ordered a total of 30 million goods within 450...

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KSH: average earnings rose by 3.4 percent in February

Average earnings increased by 3.4 percent in February, compared to a year before, at firms employing at least five employees and in the Non-Profit sector – the Central Statistical Office...

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