Posts From trademagazin

Sunshine after rain?

Market research data was analysed at the April 17. meeting of the Trade marketing Klub An analysis of the recession in retail trade seen in 2007, viewed in international context...

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Big diet in trade marketing

This will be the topic of the next TMK meeting to be held on 5. June, at 15,00 PM in the garden of Szépkilátás Szamos confectionery (Bp. XII. Szépkilátás u....

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Bumpy road to customer

The topic of the conference held by Karrier és Stílus Tanácsadó Kft. on 22. April was the role of forecasting which is an important tool in competition. Melinda Katona from...

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The silent clerk

Innovations by Dunapack Papír és Csomagolóanyag Zrt. were presented at the conference held on 16. April. Shelf Ready Packaging (SRP) was the topic of the presentation held by the first...

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Nestlé searces for the secret of healthy aging

On 20 May the first Nestlé research department in Japan has been opened at the Tokyo University. The cooperation which is the part of the Nestlé Science and Research Network,...

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Functional Food and Drink Market before explosion

Figures from Euromonitor show that sales of functional foods and drinks are expected to continue their strong growth over the next three years. Specialist said the increase will be more...

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Dance and Törley together again!

This year the competition joined to the Grand Slam tours, so the 43. Törley International Dance Competition is more important for dancer from all corners of the world as before....

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General Electric confirms plans for appliance unit

General Electric is considering shedding its 101-year-old appliances business, which pioneered innovations such as washer-dryers, air conditioners and microwave ovens.   The appliances division, which employs 13,000 people, is a...

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Profits At Imperial Tobacco Fall 45%

The world's fourth-largest cigarette posted a profit of £233m in the six months ending 31 March, compared to £421m in the same period a year earlier. Total sales were up...

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SCD Holding sold its Interfruct Kft Cash and Carry chain

Calslane Holdings Ltd, a financial investor bought the food and chemicals wholesale company for an undisclosed price. SCD sold Cash and Carry in order to clear its portfolio, Hungarian owners...

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Hungarians are interested in insurance for unemployment and disability

GfK research company asked people between 22-55 working since more than one year about the new insurance possibility.   81% of them said they like the construction, 48% are contented...

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Hungarians at London International Wine Fair 2008

This week sees the world of wine and spirits come to ExCeL in London for three days between 20-22 Mai, of tasting and business.   1,250 individual stands – 50%...

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Marks & Spencer Group Plc reported 4.3 percent increase in pretax profit

Sales increased 5.1 percent to 9.02 billion pounds, with UK sales up 4.2 percent and sales in the international division up 16.8 percent. Profit achieving the symbolic 1 billion pounds...

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D'Arcy Aveneu makes creative ads for Kométa 99

The company from Kaposvár choosen the agency on an exclusive tender, D'Arcy Aveneu creates the new ads playing soon.  Kométa 99 is one of the biggest Hungarian Meat industry producers,...

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Jungle fight for SMEs

According to Coface Hungary and Uzlettars Business Magazin research, even the most dynamically developing SMEs suffer from the effects of the budget adjustment and the American subprime crisis.  The two...

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11 million Samsung laptop until 2011

An extra 11 million units must be sold worldwide by the year 2011 in order to reach 5.7 per cent market share — a massive ask, considering Samsung's worldwide market...

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Kemendy and Chapel Hill won silver medals

Products of Torley-Group won two silver medals on this year's Concours Mondial de Bruxelles in France.   1,778 medals awarded in the latest edition of the Concours Mondial de Bruxelles,...

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Coke Zero Underground Party

Last Saturday 2800 people took part on Coke Zero Underground Party on Deak Square, youngs danced until 4 in the morning. The party started at 11.30 pm, when the public...

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Consumers in Europe demand more self-service

The pressure is mounting on organizations to finally develop a multichannel strategy that leverages self-service at the point-of-service, online and mobile channels.   The 2008 NCR Self-Service Consumer survey, conducted...

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Meister curse for Hungarian collegues by first female chef with Michelin stars

Léa Linster is a very technically aware chef, and no more was this apparent than in 1989 when she became the first and only female chef to have won the...

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Toffifee football on the United Way Children's Day

This year Storck joined to sponsor United Way's Children Day in Millenaris Park. On the event children and adults can play football on the green grass, on the table or...

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Standard & Poor's lowered Tesco to 'A' from 'A+'

The downgrade reflects the deterioration of Tesco's financial profile below the minimum levels needed to sustain 'A+' ratings as well as the announcement that it will acquire a store portfolio...

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One year – one billion HUF sale increase at Praktiker Hungary

German do-it-yourself chain Praktiker had gross revenue in Hungary of Ft 47.6 billion in 2007, up from Ft 46.3 billion in 2006.  Last year Praktiker opened two new stores in...

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Barbie-Bratz Toy War

Mattel Inc., the world's biggest toymaker, may add as much as $500 million a year to its revenue by winning a copyright suit against MGA Entertainment Inc. over the Barbie...

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Ascendant sactioning possibilities for Hungarian Customer Protection Authority

Probably in June the Hungarian Parliament votes about the new, more rigid Consumer Protection Law.   According to plans the penalties will be more higher (minimus HUF 30,000 – maximum...

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Unilever to Develop New Milkshake

The new weight loss drink that tastes like a milkshake significantly reduces appetite and could soon join Unilever's $400 million Slim-Fast weight-loss brand, the company's researchers said. The researchers, who...

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Carlsberg To Raise $6.3bn

76. 3 million new B shares will be offered to investors for 400 kroner each.   Carlsberg has announced that it will sell shares worth 30.5bn kroner ($6.3bn) to current...

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Orange and Peach are the most popular fruit juice

According to Nielsen research company between Febuary 2007 and January 2008 the fruit juice market in Hungary grow by 1% in volume and 9% in value.  The whole market is...

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New Natural Sweetener from Cargill

Rebiana, which will be sold under the name Truvia, will be available this year as a tabletop sweetener.  Agribusiness and commodity trading group Cargill Inc said that it expects its...

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Nestle SA aims to increase growth from its central and eastern Europe (CEE) region

Currently, Nestle's CEE region only accounts for 5.6 billion Swiss francs of its European annual sales, but says the region has been growing underlying sales in double-digit percentages for a...

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