Posts From trademagazin
Zwack Maximilian Tokaji Különlegesség
Date: 2008-10-05 08:00:00
A spirit made from Tokaji wines, spiced with line-blossom....
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Clorox fehérítő
Date: 2008-10-05 08:00:00
The animation used in the spot represents a new shade in the category. During their adventures, the children get all kinds of stains on their clothes, but these can be...
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kinder Country + promóció
Date: 2008-10-05 08:00:00
kinder Country is hiding nothing. It is what it appears to be. Kinder Country. No secrets. + 4 promotional kinder products for 4 months 4 dream holidays, 4,000 guaranteed prizes....
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Whiskas® Supreme
Date: 2008-10-05 08:00:00
Cats instinctively know what the real thing is. This is why Whiskas® Supreme made with chunks of real meat and packaged in aluminium pouches has been developed. Because cats would...
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Orbit Envelope Fruit
Date: 2008-10-05 08:00:00
Smile and share it with others! The innovation by Orbit is 14 chewing gums packaged separately, in exciting raspberry, blackberry and grapefruit flavours, in addition to the well know peppermint...
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AMC at one of the world’s leading food exhibitions again
Date: 2008-10-05 08:00:00
Attending the SIAL International Food industry Exhibition in Paris is one of the priorities in the international program of Agricultural Marketing Centre. Apart from the pavilion of national stands, collective...
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Pioneering in-store research: long live shopper marketing! (ECR Europe, part 2.)
Date: 2008-10-05 08:00:00
For a long time, we have been waiting for a method to measure the effectiveness of POS marketing. We have seen a promising method at the annual ECR Europe conference...
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Quotes – from our correspondent in Berlin
Date: 2008-10-05 08:00:00
„We have taught consumers to focus on prices” Kees Jacobs, director of Capgemini • „When the taxes on packaging materials are raised by politicians, they seem to forget that packaging...
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CIES conference in Budapest: providing knowledge and contacts
Date: 2008-10-05 08:00:00
The eighteen presentations scheduled for the „CIES – The Food Business Forum” conference to be held in Budapest on 5-6. November will reflect the objectives of the organisation. CIES has...
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CIES supply chain conference in Vienna
Date: 2008-10-05 08:00:00
The CIES supply chain conference to be held on 8-9. October in Vienna will deal with issues related to maintaining the balance between cost efficiency, quality and effectiveness. Consumers are...
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No melamine problems at Cadbury's products in CE
Date: 2008-10-03 00:00:00
The recent recall of chocolate products in China, Taiwan, Hong Kong and Australia has no effect on products sold in Central Europe Cadbury PLC said. According to an official release,...
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HUF 6 bln Developing in Foktő
Date: 2008-10-03 00:00:00
Switzerland’s Glencore is building a vegetable oil plant in Hungary, with a year capacity by 600,000 tons. The production in the plant, near Kalocsa will start in the H2 of...
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Oriflame distribution centre in Hungary
Date: 2008-10-03 00:00:00
According to Romanian press information the Swedish cosmetics company's decision was made because Romania’s infrastructure was not sufficiently developed and the cost of labor was too high. Romanian daily Ziarul...
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Herz invited tenders for design of packaging
Date: 2008-10-02 00:00:00
Szilvia Hunyadvári had figure on the new, festal wrapping of 120 years old Wintersalami of the Herz Salami factory. The company – – on 120 years old anniversary of...
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Tchibo Islands in Interspars
Date: 2008-10-02 00:00:00
Purchasers of Interspar can meet Tchibo units in Budapest Bécsi street , in Győr Fehérvári street, as well in Székesfehérvár , Tatabánya , Debrecen and Diósd. Tchibo islands are well...
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SPAR opened its 8. warehouse in Tatabánya
Date: 2008-10-02 00:00:00
The new store with its 1211m2 selling areas is one of modernst member of the supermarket chain, is offering on high level the typical benefits of the SPAR. Thousands of...
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Mórakert Association opened its first special brand-outlet in Budapest
Date: 2008-10-02 00:00:00
From end of September also habitants of the capital can get fresh fruits and vegetables direct from the sales cooperative. In the almost 80m2 special brand-outlet on the Joseph boulevard,...
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Benevolent activity in the renewed METRO warehouse in Győr
Date: 2008-10-02 00:00:00
The rebuilt store is one of the most civilized and best arranged warehouse of the Transdanubia. The increased retail area, the modern accommodation of the brackets, and the characteristic colour...
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(HU) A vásárlás új élménye a Tesco most nyíló budapesti hipermarketjében
Date: 2008-10-02 00:00:00
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Ikea Still Strongest Brand In Sweden
Date: 2008-10-01 00:00:00
Ikea continues to remain Sweden's strongest brand name, according to a new consumer survey by market research agency GfK. The furniture giant was followed by pharmacy chain Apoteket in second...
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ALDI extends its travel offer
Date: 2008-10-01 00:00:00
The discount chain steps on the German travel market, its first catalogue was published today, the new catalogues will appear at the beginning of each month. Besides very attractive hotel...
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Office Depot trials electric vans in the UK
Date: 2008-10-01 00:00:00
The battery-powered vehicle made by commercial electric vehicles manufacturer Smith’s Electrical will be used to transport Office Depot’s products to contract customers within central London. The new electric van will...
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ALDI Süd denies property sale on a large scale
Date: 2008-09-30 00:00:00
According to reports in Lebensmittel Zeitung, Aldi Süd is thinking about selling a large part of its property in Germany. Up to 1,000 out of the some 1,700 stores could...
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A&P has got plans to restructure its complete store network
Date: 2008-09-30 00:00:00
Under the new structure, Pathmark will be positioned as A&P's best value format, growing from its current total of 140 stores to around half of today’s 450-strong group network. The...
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Bell to use Darfresh Bloom®
Date: 2008-09-30 00:00:00
For its range of fresh meats – pork, beef, veal and lambs cuts – Bell opted several years ago for Cryovac® Darfresh® Vacuum Skin Packaging. The process was taken onstep...
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Dreher organises Enterpreneurs Compatition for students
Date: 2008-09-30 00:00:00
Dreher Brewery is looking for talented young entrepreneurs, who can registred til 31 October 2008 on program's website. The compatition has several rounds, students at first have to write about...
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The onion farmers aren't satisfied
Date: 2008-09-30 00:00:00
It was an excellent harvest, so the price is the half of the last years suppliers summe, only HUF 20-25. This rainy summer made bounteous harvest in Hungary, 20-25% more...
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Hungarians love pralines
Date: 2008-09-30 00:00:00
According to Nielsen research the sales of praline grow by 16% in value and by 13% in volume. The biggest segment is the non-alcoholic praline with 50% in sold volume....
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