Posts From trademagazin
Three Electro World subsidiaries to sell in CEE
Date: 2008-10-06 00:00:00
Britain's DSG international plc is to sell 33 stores in the Czech Republic, Hungary and Poland. According to the information of Business Daily Világgazdaság, the EW units in the Czech...
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Melamine Detected in Milkshake in Austria
Date: 2008-10-06 00:00:00
The Austrian health ministry has said that some illegally-imported Chinese milkshake containing melamine has been discovered on sale in in a Chinese restaurant. The consignment found during a check in...
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Romania: booming hyper markets and brand loyalty
Date: 2008-10-05 08:00:00
According to Nielsen findings, the primary consideration for the average Romanian consumer in choosing a store is ease of access. Finding everything in a single store ranks only third among...
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Discount strategies in fastidious England
Date: 2008-10-05 08:00:00
According to a recent Nielsen survey, three out of four English consumers tare trying to economise on their food expenditure, whereas only 45 per cent were doing this a year...
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Swedes also feeling the rising prices
Date: 2008-10-05 08:00:00
The Lidl chain is attracting an increasing number of customers in Sweden. Nearly a quarter of Swedes visit a Lidl store at least once a month. According to the ShopperTrends...
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War in Brussels
Date: 2008-10-05 08:00:00
There is a trade war going on in Belgium, fought with methods and tricks just as ruthless as those used in real wars. As my luggage has been lost, I...
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Summer moments
Date: 2008-10-05 08:00:00
Marseille is not a very beautiful city, but it offers a chance to eat real bouillabaisse. However, bouillabaisse is not very simple to get, because so many different fish are...
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Unilever Vitality Program in dm stores
Date: 2008-10-05 08:00:00
The mission of Unilever is to fill people’s lives with Vitality. Unilever has defined basic consumer motivations which serve as the basis for everyday shopping decisions. The vitality promotion organised...
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What is business intelligence good for?
Date: 2008-10-05 08:00:00
Most companies spend days or weeks compiling data for background analysis which is required for business decisions. Results are far from being up to date or accurate, which means that...
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The Maximilian
Date: 2008-10-05 08:00:00
Zwack and Tokaji, two of the best known Hungarian brands are on the label. Not bad… Who is this product intended for? A small gap has been detected on the...
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Fanta Vérnarancs/Fanta
Date: 2008-10-05 08:00:00
Flavours from different regions of the world are brought to you regularly with the help of Fanta....
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NaturAqua Emotion Citrus-Guarana, NaturAqua Emotion Őszibarack-Aloe Vera/NaturAqua
Date: 2008-10-05 08:00:00
The refreshing flavour of NaturAqua Emotion makes the replenishment of liquid a joyful experience....
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Kinder Country
Date: 2008-10-05 08:00:00
Kinder Country is a delicious bar of milk chocolate filled with 5 different kinds of corn flakes and filled with milk....
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Whiskas® Supreme
Date: 2008-10-05 08:00:00
Whiskas® Supreme contains whole chunks of neatly processed meat and fish....
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Hygolet Sit Down higiénikus toalettülőke-rendszer
Date: 2008-10-05 08:00:00
100% germ free automatic toilet seat system....
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Dr. Oetker Choco-Choco Forró Csokoládék
Date: 2008-10-05 08:00:00
Following the enormously popular classic version, Dr. Oetker Choco-Choco Forró Csokoládé will also be available in banana and sour cherry flavours in the future....
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BIOPONT Bio tejcsokoládés kölesgolyó – megújult csomagolásban!
Date: 2008-10-05 08:00:00
Fresh and crispy millet balls covered with the most delicious bio chocolate....
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Desszert Szaloncukor Szamos Csokoládé Műhely
Date: 2008-10-05 08:00:00
Dessert fondants are a true innovation, bringing the two most successful Mátyás dessert flavours, chocolate and sour cherry to this Christmas sweet....
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Trident Splash dobozos eper-lime; zöld menta; barack-málna
Date: 2008-10-05 08:00:00
The strawberry-lime, peppermint and new peach berry flavours of Trident Splash will also be available in innovative boxes in the future....
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Tchibo 3in1 Intense
Date: 2008-10-05 08:00:00
An excellent choice for people who want a stronger, more intense instant speciality....
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Dove Intenzív Testápoló extra száraz bőrre, Dove Intenzív Testápoló vaj extra száraz bőrre, Dove Intenzív Kézkrém extra száraz bőrre, 75 ml
Date: 2008-10-05 08:00:00
A body lotion product line for dry skin....
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Zwack Maximilian Tokaji Különlegesség
Date: 2008-10-05 08:00:00
A spirit made from Tokaji wines, spiced with line-blossom....
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Clorox fehérítő
Date: 2008-10-05 08:00:00
The animation used in the spot represents a new shade in the category. During their adventures, the children get all kinds of stains on their clothes, but these can be...
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kinder Country + promóció
Date: 2008-10-05 08:00:00
kinder Country is hiding nothing. It is what it appears to be. Kinder Country. No secrets. + 4 promotional kinder products for 4 months 4 dream holidays, 4,000 guaranteed prizes....
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Whiskas® Supreme
Date: 2008-10-05 08:00:00
Cats instinctively know what the real thing is. This is why Whiskas® Supreme made with chunks of real meat and packaged in aluminium pouches has been developed. Because cats would...
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Orbit Envelope Fruit
Date: 2008-10-05 08:00:00
Smile and share it with others! The innovation by Orbit is 14 chewing gums packaged separately, in exciting raspberry, blackberry and grapefruit flavours, in addition to the well know peppermint...
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AMC at one of the world’s leading food exhibitions again
Date: 2008-10-05 08:00:00
Attending the SIAL International Food industry Exhibition in Paris is one of the priorities in the international program of Agricultural Marketing Centre. Apart from the pavilion of national stands, collective...
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Pioneering in-store research: long live shopper marketing! (ECR Europe, part 2.)
Date: 2008-10-05 08:00:00
For a long time, we have been waiting for a method to measure the effectiveness of POS marketing. We have seen a promising method at the annual ECR Europe conference...
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Quotes – from our correspondent in Berlin
Date: 2008-10-05 08:00:00
„We have taught consumers to focus on prices” Kees Jacobs, director of Capgemini • „When the taxes on packaging materials are raised by politicians, they seem to forget that packaging...
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CIES conference in Budapest: providing knowledge and contacts
Date: 2008-10-05 08:00:00
The eighteen presentations scheduled for the „CIES – The Food Business Forum” conference to be held in Budapest on 5-6. November will reflect the objectives of the organisation. CIES has...
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