trademagazin - Trademagazin

Wal-Mart sales increase in January
Date: 2009-02-06 02:13:58

Same-store sales excluding petrol at the country's largest retailer rose 2.1% last month, more than the 1.1% gain expected by Wall Street specialists. Like supermarkets in the UK, Wal-Mart said...

Volume of exports and imports for new member states continued to expand dinamacally
Date: 2009-02-05 08:28:00

In November 2008, the export and import volumes decreased by 8 and 12 percent, respectively, however in January-November both the exports and imports increased by 5 percent as compared to...

In spite of excellent agricultural land, there is no closing up in CEE
Date: 2009-02-05 08:14:00

The CEE food industry is sitting in a vicious circle, for weak needs the answer is weak offer – said an UNIDO research, published by business daily Világgazdaság. UNIDO is...

What should I wish for in 2009?
Date: 2009-02-05 08:00:00

At the end of the year, we always look back to see what we have achieved. News of the financial crisis and economic recession has brought a lot of uncertainty,...

Deli counter
Date: 2009-02-05 08:00:00

Today, time and the money we have at our disposal have become the two major factors determining shopping decisions. More precisely, the sensation of combining these factors effectively is what...

Displays: from manufacturing to feedback
Date: 2009-02-05 08:00:00

In the first part of this article, we have discussed the planning phase of display campaigns. We are now moving on to the next stage. Once we have selected a...

The thing to be learned,…
Date: 2009-02-05 08:00:00

… is that we cannot be universal geniuses. We cannot speak to everybody, because we have only 3 seconds to astound people. I have selected six products from 2008, which...

SICO óvszercsalád
Date: 2009-02-05 08:00:00

The SICO product line of the German condom manufacturer consists 8 products in packs of 3 and 12. New product line, German quality at an affordable price....

Bonbonita Dark Selection
Date: 2009-02-05 08:00:00

A hand made praline selection filled with special creams based on tradition. A special selection of dark chocolate desserts filled with Eggnog-espresso trüffel, walnut trüffel, piña colada trüffel and sour...

Dr. Oetker Nemzetközi desszert-különlegességek
Date: 2009-02-05 08:00:00

Dr. Oetker Karamell Krém, Dr. Oetker Mousse Csokoládés Habkrém, Dr. Oetker Tiramisu Krém (104g, 92g, 96g). Special premium desserts which can bring the sweet flavours enjoyed during foreign holidays to...

Kométa Prágai sonka
Date: 2009-02-05 08:00:00

Prágai ham is a smoked-cooked speciality. Its size, slightly smoked colour and the thin layer of fat on top give it a unique appearance....

Kis tejes
Date: 2009-02-05 08:00:00

Let’s remember the taste of the yoghurt made by our grandmothers. In developing Kis tejes yoghurts, we not only had health conscious consumers in mind, but also the true gourmands....

Helia-D Fruit Selection
Date: 2009-02-05 08:00:00

The new members of the Helia-D Fruit Selection product line are the Maxima body lotions for dry and extra dry skin....

Hírös Kecskeméti termékcsalád
Date: 2009-02-05 08:00:00

At the end of 2008, time has come for Zwack Kecskemét Palinka Distillery to re-launch its protected apricot palinka from Kecskemét in new packaging and slightly lower alcohol content, under...

Spotless Színfogó & OXI Folteltávolító tasak 2in1 (10 db)
Date: 2009-02-05 08:00:00

The new, innovative Spotless Színfogó & OXI Folteltávolító pouch is the result of a special development project based on the success of Spotless Színfogó tissue which has achieved enormous popularity...

SOLE Gustoso vajkrémek 200 g, 3 ízben
Date: 2009-02-05 08:00:00

SOLE Gustoso butter cream is made using state of the art technology. Owing to its special colloidal structure, it has a special physiological effect, different from that of traditional butter....

Rexona Fine Fragrance Collection
Date: 2009-02-05 08:00:00

The three new Rexona versions – Shiny, Sexy, and Happy – remind us of the world of perfumes. They also provide protection against perspiration throughout the day....

Rexona Skin Care termékcsalád
Date: 2009-02-05 08:00:00

The two new Rexona versions – Calming and Nutritive – provide effective protection against perspiration without irritation of the skin which makes them ideal for use on sensitive skin as...

Rexona Men Invisible Ice
Date: 2009-02-05 08:00:00

With its fresh and masculine fragrance, it provides protection against perspiration throughout the day. The ingredients developed with the help of new technology minimise the occurrence of white stains on...

Kinder Hűtött Finomságok
Date: 2009-02-05 08:00:00

The advertising spot made for Kinder Hűtött Finomságok focuses on the essence: it shows us that packaging has value because it can be exchanged for gifts. Agency: Consulting Kft./Well Reklámügynökség...

Kis tejes
Date: 2009-02-05 08:00:00

The Kis tejes product line has arrived in Hungary! This is why Kistehén, a friend of Kis tejes is showing her around the country in her own style. Agency: Popart...

CIES-conference: Big globally, small locally
Date: 2009-02-05 08:00:00

One of the leading events of the international retail sector was held in Budapest, in November. The 200 participants discussed current trends in marketing. From a Hungarian perspective, the most...

Who is who?
Date: 2009-02-05 08:00:00

Peter Linzbach: Following a long period spent with the Otto group, he joined Metro eleven years ago as the purchasing director of the Cash&Carry sector. He has been working in...

CIES summit in New York
Date: 2009-02-05 08:00:00

CIES will hold its big annual conference in New York, in Waldorf Astoria between 17-19. June. Presentations will be held by the CEO-s of the following companies: Delhaize Kellogg, Kraft...

CBA, Metro, market hall, Tesco
Date: 2009-02-05 08:00:00

The majority of guests attending the conference went on a shopping tour on the previous day, visiting the market hall on Vámház körút, Metro on Gyáli út, Tesco on Bécsi...

Berlin congress: when a storm is raging
Date: 2009-02-05 08:00:00

What were the topics discussed by the leaders of companies present in Hungary as well? – Consumers are adapting to the new situation, but display different attitudes to various categories...

Between consolidation and expansion
Date: 2009-02-05 08:00:00

Over one thousand participants have attended the congress held by the German Retail Association in Berlin under the slogan „Between consolidation and expansion: new challenges for retail and industry”. Nearly...

Munich no match for the Amsterdam PLMA yet
Date: 2009-02-05 08:00:00

Several events are organised by the Private Label Manufacturers Association every year where manufacturers get an opportunity to do business with retail chains. Among these, the exhibition held in Amsterdam...

„World of Private Label”
Date: 2009-02-05 08:00:00

The exhibition held in Amsterdam under the slogan „World of Private Label” is the biggest of its kind in the world. The 2008 event was attended by over 3,000 exhibitors...

Events from a trade marketing aspect
Date: 2009-02-05 08:00:00

According to the founders of TMK, it is best to discuss events at a special event like. IFE Foodapest: The first presentation was held by Fernando Bujarabal, owner of Berceo...

Wal-Mart sales increase in January Date: 2009-02-06 02:13:58

Volume of exports and imports for new member states continued to expand dinamacally Date: 2009-02-05 08:28:00

In spite of excellent agricultural land, there is no closing up in CEE Date: 2009-02-05 08:14:00

What should I wish for in 2009? Date: 2009-02-05 08:00:00

Deli counter Date: 2009-02-05 08:00:00

Displays: from manufacturing to feedback Date: 2009-02-05 08:00:00

The thing to be learned,… Date: 2009-02-05 08:00:00

SICO óvszercsalád Date: 2009-02-05 08:00:00

Bonbonita Dark Selection Date: 2009-02-05 08:00:00

Dr. Oetker Nemzetközi desszert-különlegességek Date: 2009-02-05 08:00:00

Kométa Prágai sonka Date: 2009-02-05 08:00:00

Kis tejes Date: 2009-02-05 08:00:00

Helia-D Fruit Selection Date: 2009-02-05 08:00:00

Hírös Kecskeméti termékcsalád Date: 2009-02-05 08:00:00

Spotless Színfogó & OXI Folteltávolító tasak 2in1 (10 db) Date: 2009-02-05 08:00:00

SOLE Gustoso vajkrémek 200 g, 3 ízben Date: 2009-02-05 08:00:00

Rexona Fine Fragrance Collection Date: 2009-02-05 08:00:00

Rexona Skin Care termékcsalád Date: 2009-02-05 08:00:00

Rexona Men Invisible Ice Date: 2009-02-05 08:00:00

Kinder Hűtött Finomságok Date: 2009-02-05 08:00:00

Kis tejes Date: 2009-02-05 08:00:00

CIES-conference: Big globally, small locally Date: 2009-02-05 08:00:00

Who is who? Date: 2009-02-05 08:00:00

CIES summit in New York Date: 2009-02-05 08:00:00

CBA, Metro, market hall, Tesco Date: 2009-02-05 08:00:00

Berlin congress: when a storm is raging Date: 2009-02-05 08:00:00

Between consolidation and expansion Date: 2009-02-05 08:00:00

Munich no match for the Amsterdam PLMA yet Date: 2009-02-05 08:00:00

„World of Private Label” Date: 2009-02-05 08:00:00

Events from a trade marketing aspect Date: 2009-02-05 08:00:00

Wal-Mart sales increase in January
Date: 2009-02-06 02:13:58

Volume of exports and imports for new member states continued to expand dinamacally
Date: 2009-02-05 08:28:00

In spite of excellent agricultural land, there is no closing up in CEE
Date: 2009-02-05 08:14:00

What should I wish for in 2009?
Date: 2009-02-05 08:00:00

Deli counter
Date: 2009-02-05 08:00:00

Displays: from manufacturing to feedback
Date: 2009-02-05 08:00:00

The thing to be learned,…
Date: 2009-02-05 08:00:00

SICO óvszercsalád
Date: 2009-02-05 08:00:00

Bonbonita Dark Selection
Date: 2009-02-05 08:00:00

Dr. Oetker Nemzetközi desszert-különlegességek
Date: 2009-02-05 08:00:00

Kométa Prágai sonka
Date: 2009-02-05 08:00:00

Kis tejes
Date: 2009-02-05 08:00:00

Helia-D Fruit Selection
Date: 2009-02-05 08:00:00

Hírös Kecskeméti termékcsalád
Date: 2009-02-05 08:00:00

Spotless Színfogó & OXI Folteltávolító tasak 2in1 (10 db)
Date: 2009-02-05 08:00:00

SOLE Gustoso vajkrémek 200 g, 3 ízben
Date: 2009-02-05 08:00:00

Rexona Fine Fragrance Collection
Date: 2009-02-05 08:00:00

Rexona Skin Care termékcsalád
Date: 2009-02-05 08:00:00

Rexona Men Invisible Ice
Date: 2009-02-05 08:00:00

Kinder Hűtött Finomságok
Date: 2009-02-05 08:00:00

Kis tejes
Date: 2009-02-05 08:00:00

CIES-conference: Big globally, small locally
Date: 2009-02-05 08:00:00

Who is who?
Date: 2009-02-05 08:00:00

CIES summit in New York
Date: 2009-02-05 08:00:00

CBA, Metro, market hall, Tesco
Date: 2009-02-05 08:00:00

Berlin congress: when a storm is raging
Date: 2009-02-05 08:00:00

Between consolidation and expansion
Date: 2009-02-05 08:00:00

Munich no match for the Amsterdam PLMA yet
Date: 2009-02-05 08:00:00

„World of Private Label”
Date: 2009-02-05 08:00:00

Events from a trade marketing aspect
Date: 2009-02-05 08:00:00