The coronavirus changes the Hungarian and regional advertising market
Mainly due to state advertising spending – which was 10 percent higher in 2019 than a year earlier – the domestic advertising market, which was still soaring last year, is already in serious decline this year due to the coronavirus pandemic.
The revenue of the entire Hungarian media sector is expected to decrease by 38 percent in 2020 – according to the gap-filling publication CANnual Report 2020, which summarizes and analyzes the processes and trends of the Eastern and Central European advertising markets. A network of independent advertising agencies from 15 countries, including Café Communications, representing Hungary, at the annual meeting of weCAN, this time held online.
Related news
Strict regulations and measures remain in place due to the COVID-19 virus
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >The eradication of colonies infected with RSZKF disease has been completed
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >People in Slovakia have started hoarding milk
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Related news
KSH: retail turnover in August exceeded the same period of the previous year by 2.4 percent and the previous month by 0.8 percent
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >NGM: purchasing power is increasing, retail trade is expanding – family tax cuts and food vouchers for pensioners are further strengthening turnover
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >K&H Analyst Commentary: There is still room for expansion in Hungarian stores
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >