Where crisis is an opportunity: two-thirds of Hungarian decision-makers would continue to navigate through digital transformation

By: Trademagazin editor Date: 2020. 06. 03. 11:23

According to their own statements, 50 percent of domestic companies are not affected at all or only slightly by the crisis caused by the coronavirus, and a fifth are explicitly seeing it as an opportunity, according to a recent study by Stylers.

The results of the survey give cause for optimism, although there is still room for improvement: most decision-makers are aware of the need for digitalisation and are willing to allocate resources in this area, but only 63 percent of them treat it as a strategic issue. It is already clear that the pandemic will change companies ’attitudes towards digitalisation forever.