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The Superbrands are more known and attractive as other brands
The Brand Potential Index is high at meat and healthy products, but also at community portals.
The Superbrands Hungary ask GfK Hungaria to research the brand knowing and the attitude in Hungary. 29 Superbrands and 65 other brands were analyzed by 1000 people. The most well known brand is T-Mobile, the highest BPI got Herz salami, the IWIW community portal and the Vanish cleaning supply.
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