Strategy brings success

By: trademagazin Date: 2010. 04. 27. 08:00

Odary, the new umbrella brand of Kazakhstan’s Agroprodukt and the recently introduced reclosable Cryovac® EOR211 foil started a retail and social revolution.
Packaged in the innovative new foil, Odary cottage cheese products changed consumption habits and increased sales by 30 percent.

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