PepsiCo to the UEFA Champions League

The PepsiCo announced that it will establish a new partnership with the Union of European Football Association (UEFA).

The Lay's, Gatorade and Pepsi will be the tournament's leading brands; In addition, the PepsiCo will also include the Doritos, Lipton and 7UP brands will into the sponsorship program. PepsiCo's agreement with the UEFA Champions League will officially come into force on 1 July, before the beginning of the 2015/16 season.