Nespresso helps coffee farmers in a difficult situation

Nestlé’s Nespresso brand has launched ‘Reviving Origins’: it is a new programme aimed at restoring coffee farming in regions where it is under threat.

Using its AAA Sustainable Quality programme, Nespresso is cooperating with farmers in conflict-struck regions, or areas that are facing economic hardships or environmental disasters. Over the next five years, the company is investing CHF 10 million in reviving the coffee industries in selected countries.