Diageo and Island Together Raise Awareness of Conscious Alcohol Consumption at Major Summer Festivals

Diageo, the world’s leading manufacturer and distributor of alcoholic beverages, and the Island are working together this year to raise awareness of the importance of conscious and responsible alcohol consumption. At the VOLT, Balaton Sound and Sziget festivals, the festival-goers can meet the various messages of the DRINKiQ campaign while having fun on their repohara, from which they can also access the DRINKiQ.com education website with the help of a QR code.