News and articles
Coface: After this year’s weak growth, acceleration may come, but the Hungarian economy is vulnerable
The Hungarian economy may gradually accelerate after this year’s weak performance. After the 0.5 percent expansion expected in 2025, a 2 percent GDP growth can be expected in 2026, according...
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The High Quality Food trademark helps more and more consumers make informed choices
The High Quality Food (KMÉ) trademark was created with the aim of helping consumers in their everyday decisions and providing a clear point of orientation in the diverse range of...
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Kifli.hu’s hot drinks category exceeded 2024 sales throughout the year
The demand for hot drinks has grown dynamically in the Kifli.hu online supermarket. The category’s revenue increased by 32.5 percent in the 2024/2025 financial year compared to the same period...
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The names Etyek Sparkling Wine and Füred have been granted European Union protection.
The wine map of Hungary is becoming more colorful and precise with the European Commission’s decision to grant protection to the names Etyek Sparkling Wine and Füred in the European...
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Christmas Express and Decoration Workshop in the Allee
The Christmas season is about magical experiences, good deeds and caring for each other at Allee. Until December 24, a fairy-tale train, the Christmas Express, awaits children in the atrium...
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WING has won multiple victories with TRIBE Budapest Airport Hotel in the Klasszis TopDesign competition
TRIBE Budapest Airport Hotel achieved outstanding professional success: the four-star hotel developed by WING won awards in two categories at the Klasszis TopDesign 2025 competition on November 25. The award,...
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The vast majority of companies have not postponed their sustainability efforts – ESG survey of domestic companies
95 percent of Hungarian companies committed to sustainability say that achieving sustainable operations is the goal, and ESG activities and reporting are tools to achieve this. The number of companies...
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Barnabás Hack proves with three dishes: holiday cooking is not just for moms
As the holidays approach, more and more families are wondering: who will cook this year? According to Barni Hack, chef at Costes Downtown, it’s time for dads to confidently step...
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Food waste in Hungary has dropped by a third in eight years
According to a 2024 survey by the National Food Chain Safety Office (Nébih), Hungarian households throw away an average of 21.5kg of food unnecessarily each year, which represents a 35%...
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American venture capital fund founded by the world’s richest Hungarian invested in Munch
Munch, a scale-up company fighting food waste and transforming the food culture in Central and Eastern Europe, has closed a new investment round led by US-based Interactive Venture Partners. The...
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The decade of uncertainty
Ipsos has surveyed the opinions of people in more than 40 countries in its study “The Uneasy Decade – Reshaping Society, Technology and the Global Economy”, with the goal of...
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IFA 2025: Haier Europe shapes the future with AI
IFA Berlin once again gave an insight into the latest developments and the future of innovation in household appliances on 4-9 September. This article is available for reading in Trade magazin...
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Therapeutic cuteness or “crisis plush” – Labubu is the “little man’s Hermès bag”
My daughter is almost 11 years old and now, sitting on the crest of her 3rd or 4th “plush wave” with her, I wonder why these toy fads that appear...
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Auchan To Operate French Supermarkets Under Intermarché And Netto Banners
Auchan Retail plans to operate its French supermarkets as franchises under the Intermarché and Netto banners. Auchan will operate the stores via a new autonomous legal entity, and the plan...
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LIVING is building a residential park in a prestigious district of Buda: the sale of the Mártonhegy Villapark in the 12th district has begun
WING’s residential development brand, LIVING, has launched the sales of its latest project in Buda, the Mártonhegy Villapark in the 12th district. The 8,000 square meter, south-facing plot will house...
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Ritter Sport strengthens its international business with U.S. expansion
German chocolate maker Ritter Sport has taken a decisive step in its global growth strategy by establishing its own sales subsidiary in the United States. The family-owned company from Waldenbuch...
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Alimentaria+Hostelco strengthens its international leadership with a 41% increase in global offerings
Alimentaria+Hostelco, the leading international platform for food, beverages, food service and hospitality equipment, and one of the main international benchmarks for the sector, will return to Fira de Barcelona’s Gran...
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Jenő Rácz showers his wife with cold sausage
The renowned chef represents top gastronomy in his restaurant, but within the walls of his home he leaves fine dining behind and settles for a cold hot dog. Sometimes even...
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Márton Nagy: the government expects 2-3 percent growth next year
The new central pillars of the government’s economic policy are the 3 percent loan programs, the continuous tax cuts and the reconstruction of the 14th month pension, with which GDP...
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After three months of increase, the GKI Business Index corrected back in November
According to a survey by GKI Economic Research Ltd. – conducted with the support of the EU – the business sector’s outlook barely changed in November, while consumers expressed slightly...
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SPAR takes shopping to a new level – Hungary’s most modern INTERSPAR hypermarket opens
SPAR Hungary continues its comprehensive modernization program, as part of which it has modernized the INTERSPAR store located in the Allee shopping center with an investment of more than 2.6...
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Henkel won the top prize in the BeneFit PRIZE large company category again this year
Henkel Hungary has once again won the prestigious BeneFit PRIZE – For Happy Employees large company award. Out of more than one hundred and thirty applicants, the company not only...
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Lidl is again the sponsor of the Women’s Handball World Championship
Lidl continues to support the international sport of handball and has become the official fresh food partner of the 2025 Women’s Handball World Championship, strengthening its commitment to women’s sports...
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Almost 200: a new Tesco store opened in Balatonalmádi
Tesco has opened a new store in Balatonalmádi, the 199th store in its national network. The 290 square meter Express store offers more than 3,500 products, including foods supporting conscious...
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Treasures of the past are revealed: Zwack and the Hungarian National Archives work together to preserve values
Many memories of the past are never truly lost, they just wait to be discovered. When Zwack applied to the Ministry of Commerce in 1895 for the title of court...
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Conscious choices instead of reactions: what matters to European consumers today
According to data from the YouGov Household Panel and the Behaviour Change research, while some consumers feel that the financial pressure on them has eased, others continue to face persistently...
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A particularly rich Christmas sweets range at Auchan
Auchan is offering its customers an extremely wide range of Christmas sweets this year, with more than a hundred types of chocolate figures and more than a hundred types of...
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KSH: in October, the number of guests increased by 11 percent and guest nights by 10 percent compared to a year earlier
In October 2025, almost 1.7 million guests spent 3.8 million guest nights in tourist accommodation (commercial, private and other). The number of guests was 11 percent higher and the number...
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Judit Tőzsér is Yettel’s new corporate communications director
Judit comes to Yettel with nearly 25 years of experience in communications, the last 15 of which she spent as Corporate Communications Manager at Lidl Hungary. At Lidl, she was...
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Szallas.hu: Lake Balaton is popular among domestic travelers even in winter
With 13 percent of bookings, Lake Balaton is the fourth most popular domestic destination in the winter period – Szallas.hu told MTI on Thursday, based on its latest booking data....
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