News and articles
Lidl launches campaign with tennis star Steffi Graf
Date: 2026-02-12 09:42:08
Former tennis champion Steffi Graf is to become the face of Crivit, Lidl’s sports brand. On February 14, a major international campaign will be launched in more than 30 countries...
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Coca-Cola To Discontinue Frozen Products In US And Canada
Date: 2026-02-12 09:23:33
Coca-Cola said it is discontinuing its frozen products, including its Minute Maid frozen line, in the US and Canada markets as it tries to appease shifting consumer taste. “We are...
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Amazon expanding same-day prescription delivery to 4,500 cities & towns
Date: 2026-02-12 09:11:07
Amazon will significantly extend the reach of its same-day pharmaceutical delivery program in 2026. Amazon Pharmacy will expand same-day prescription delivery to 4,500 cities and towns across the U.S. by the...
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Atmedia adds BBC Earth to its international portfolio in Hungary
Date: 2026-02-11 16:04:41
Atmedia Group is expanding its international media portfolio with the addition of BBC Earth, following a new long‑term agreement with BBC Studios. Under the deal, Atmedia will handle advertising sales...
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Discover the solutions of the future on Startup Island! (Part 2)
Date: 2026-02-11 14:02:16
This year, Startup Island is organized for the second time by Trade Magazin, the leading domestic trade magazine of the FMCG market and the official media partner of the Sirha...
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Henkel Hungary: Strong bond on and off the pitch
Date: 2026-02-11 12:22:37
A collaboration has been launched between Henkel Hungary’s local adhesive factory and MOL Tatabánya KC men’s handball team, which focuses on strengthening community values, supporting the city’s sports life, and...
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Strong bond on and off the pitch
Date: 2026-02-11 12:01:39
A collaboration has been launched between Henkel Hungary’s local adhesive factory and MOL Tatabánya KC men’s handball team, which focuses on strengthening community values, supporting the city’s sports life, and...
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Workers’ wage demands and company wage increase plans are becoming increasingly distant from each other
Date: 2026-02-11 11:52:25
Randstad has once again conducted a survey among decision-makers in the corporate sector, which sheds light on business expectations for 2026 as well as the most significant HR challenges. The...
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JYSK’s 103rd Hungarian store opens in Veresegyháza
Date: 2026-02-11 11:52:03
JYSK will open its newest store in Veresegyháza on February 11, the company’s 103rd store in Hungary. The opening is another milestone in the domestic growth of the Danish-based home...
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Carnival madness at Auchan
Date: 2026-02-11 11:45:49
The carnival season has arrived this year, and Auchan is helping all ages create the perfect festive atmosphere with fun costumes, colorful accessories and creative party supplies. Whether the little...
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One of the lifestyle paradoxes of the year: dieting in the coldest weather
Date: 2026-02-11 11:22:37
At the beginning of the year, crowds of people start diets. After the festive feasts, Christmas cookies and New Year’s champagne, everyone suddenly starts with a “clean slate”: less crime,...
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Hungary also fits into the global commercial impact of Valentine’s Day
Date: 2026-02-11 11:16:34
Many people associate Valentine’s Day with emotions, gifts and romantic dinners, but in practice it has now become one of the most important seasonal shopping impulses of the year. A...
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Kifli.hu expands significantly in Western Hungary
Date: 2026-02-11 11:15:11
From February 9, Kifli.hu will reach another 150,000 people with its world-class selection and home delivery, between Komárom and Győr, in 24 settlements at once. Families living in Győr and...
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Ski season: an emergency can cost hundreds of thousands if we don’t prepare consciously
Date: 2026-02-11 11:12:10
Winter and the ski season are in full swing, and many Hungarians are targeting the ski resorts of neighboring countries: the more than half a millionactive domestic skiers are nearly90 percentof...
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SPAR continues to reduce prices
Date: 2026-02-11 11:08:29
By the end of January 2026, the prices of 27 chicken products had decreased by an average of 10.6 percent compared to November last year, and nearly 100 dairy products...
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Beyond the shelves: this is how Auchan helped communities in 2025
Date: 2026-02-11 11:04:59
For Auchan Hungary, everyday shopping goes beyond the walls of the stores: it is connected to communities through responsible corporate operations and active social engagement. In 2025, it also paid...
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The EP accepted the safeguard clauses concerning the Mercosur agreement
Date: 2026-02-11 11:00:21
The plenary session of the European Parliament approved on Tuesday the protective clauses that serve to protect EU agriculture against the liberalization effects of the EU-Mercosur trade agreement, the body...
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Attention, sole proprietors! One of the most important deadlines of the year is approaching
Date: 2026-02-11 10:46:55
KATA sole proprietors must submit their tax return for 2025 by February 25. Those who have exceeded their annual KATA income limit must also pay the related 40% special tax...
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Poultry meat imports fell in 2025
Date: 2026-02-11 10:40:30
Based on KSH data, Hungary’s poultry meat exports increased by 3 percent to 227,000 tons in 2025 compared to 2024. Within this, the export of chicken meat increased by 12...
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An average pension fund member is already accumulating nearly four million forints
Date: 2026-02-11 10:40:15
Last year, the average amount of service expenditure per member in voluntary pension funds increased noticeably, approaching four million forints – points out the financial journalist of BiztosDöntés.hu. However, this...
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Positive Adamsky was transformed into a holding company
Date: 2026-02-11 10:37:45
Positive Adamsky (PDKY) continues to operate in a holding structure. The goal of the transformation is that the organizational and professional structure of the company group accurately reflects the operating...
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Artificial intelligence at the fruit and vegetable counter – SPAR is testing a new shopping experience
Date: 2026-02-11 10:26:43
SPAR Hungary introduced a new scale equipped with a camera and using artificial intelligence in the fruit and vegetable department in a test store in Tatabánya. The aim of the...
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AM: Ministry of Agriculture supports the replacement of plantations damaged by frost
Date: 2026-02-11 10:20:42
The Ministry of Agriculture supports the replacement of plantations damaged by frost with a call for funds of two billion forints – the Ministry of Agriculture (AM) informed MTI on...
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AI has revolutionized SME marketing, but customers aren’t applauding
Date: 2026-02-11 10:17:35
The use of artificial intelligence in the marketing of domestic small and medium-sized enterprises is spreading at a record speed, while on the consumer side there is a surprisingly wide...
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Health is decided at the family table – dietitians show the everyday application of the SMART PLATE® nutritional recommendation
Date: 2026-02-11 10:10:15
Nearly seven out of ten adults in Hungary are overweight or obese, while a significant proportion of chronic diseases can be linked to poor nutrition and a sedentary lifestyle. However,...
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AMC: Hungarian organic products can be presented in Germany
Date: 2026-02-11 10:00:28
11 Hungarian exhibitors can present their products at Europe’s largest organic food and biocosmetics trade fair, Biofach in Nuremberg, the Agrármarketing Centrum (AMC) told MTI on Wednesday. In addition to...
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The EP adopted rules strengthening the protection of the EU wine sector
Date: 2026-02-11 09:50:35
On Tuesday, the European Parliament supported the new rules with a large majority, which aim to strengthen the protection of the EU wine sector, support producers and open up new...
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NAK: agribusiness and wildlife management organizations in close cooperation
Date: 2026-02-11 09:40:21
In the future, the National Chamber of Agriculture (NAK), the National Chamber of Hungarian Hunters and the National Hungarian Hunting Association will cooperate even more closely in order to ensure...
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Heineken To Cut Up To 6,000 Jobs As Beer Demand Falters
Date: 2026-02-11 09:35:51
Heineken said it would cut up to 6,000 jobs from its global workforce and set lower expectations for profit growth in 2026 than a year earlier, as the Dutch brewer...
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AM: the lists of products of the Agro-ecological Program have been updated this year as well
Date: 2026-02-11 09:30:43
The Agro-ecological Program (AÖP), which is popular among farmers and operates within the framework of the Common Agricultural Policy (CAP), offers farmers several commitments in 2026, for the fulfillment of...
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