Carrefour, Glovo Launch 30-Minute Grocery Delivery Service In Italy

By: Trademagazin editor Date: 2024. 03. 04. 09:20

Carrefour Italia and Glovo have joined forces to launch a quick-commerce service, Carrefour Sprint, offering 30-minute grocery deliveries in Italy.

Operated by Glovo, the first Carrefour Sprint urban dark store in Italy has opened in Florence, allowing deliveries via the app, seven days a week, according to media reports.

The rapid home shopping delivery service will be operated by the Spanish platform through its urban warehouse in Florence, one of 13 dark stores managed nationwide.

Through the Glovo platform, customers can choose from over 3,500 supermarket products, including Carrefour’s private-label brands, such as Carrefour Bio and Terre d’Italia, along with fresh produce, local items, food products, cosmetics, personal-care items, and household goods.

This initiative builds upon the existing collaboration between Carrefour and Glovo, which already involves 400 Italian stores.

Convenient And Efficient Shopping

Both companies view this new service as a way to offer customers a very convenient and efficient shopping experience.

Glovo highlights the rapid growth of quick commerce, with orders increasing by 500% in the past five years. This marks Glovo’s second retail partnership, following its recent collaboration with Crai.

For its part, Carrefour emphasised its commitment to becoming a leading digital retailer, with Carrefour Sprint representing another step in its omnichannel strategy.

In 2021, the French retailer introduced Carrefour Sprint in its home country, in association with Uber Eats and Cajoo, offering the delivery of everyday products in less than 15 minutes.

The service offered around 2,000 food and non-food products through the Carrefour Sprint platform, which initially covered all of Paris, as well as Boulogne, Neuilly and Levallois.

Carrefour Polska introduced the service in 2020, offering deliveries within three hours.


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