Green light for Nestle's Gerber acquisition

By: trademagazin Date: 2007. 08. 02. 00:00

The European Commission has cleared Nestle's proposed acquisition of Novartis's Gerber business, saying it would not lead to an uncompetitive concentration in baby foods and cereals.

The activities of the parties overlap in several segments of manufactured baby
food in Poland, Cyprus, Iceland and Portugal, the European Commission said. In
all the countries concerned, baby food markets are characterised by rapid
The acquisition, announced in April this year, is worth €4bn, and highlights Nestle's
continuing expansion into a nutrition, health and wellness company. The
company has also acquired Jenny Craig, the Australian cereal business
Uncle Toby's, and Novartis Medical Nutrition within the past year.

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