Lightning-fast washing without compromise – Coccolino Wonder Wash has arrived

By: Trademagazin Date: 2025. 04. 28. 11:48

Unilever’s latest innovation, Coccolino Wonder Wash, is a new generation washing gel that is ideal for even 15-minute, low-temperature wash programs, tailored to the needs of modern households. The new product range comes in three different versions so that customers can choose the effect that best suits them: Speed Clean, Ultra Care and Odor Protection.

A new level of speed and efficiency

In addition to the pleasant, long-lasting fragrance that is familiar from the brand, Coccolino Wonder Wash uses fast-acting Pro-S technology, which physically removes stains and unpleasant odors even during short, 15-minute programs, even at 20 °C. The formula has been specially developed for those who want fresh and clean clothes without compromise, even in busy everyday life.

“The Wonder Wash product line is designed for those who are looking for a quick, convenient and energy-saving solution for everyday clothes. Part of modern lifestyles is that we don’t always have time to run long washing programs – whether it’s post-workout sets, office wear or even just refreshing our favorite T-shirt. With Wonder Wash products, we can now do this without compromise: they offer effective cleaning and long-lasting freshness in a short time, even at low temperatures,”

– said Zsuzsa Petrikovics, Laundry Brand Manager at Unilever Hungary.

Three versions, three benefits

Speed Clean – A quick solution if you don’t have time to wait: it removes dirt in just 15 minutes and gives clothes a long-lasting fragrance.
Ultra Care – Gentle care for colors: in addition to Pro-S technology, it helps to preserve the bright colors of clothes, so that textiles do not fade even with frequent washing.
Odor Protection – Refreshment after every wash: fights unpleasant odors with targeted neutralization and guarantees long-lasting freshness.