World champion products in dm drugstores

By: Trademagazin editor Date: 2018. 08. 25. 20:25

Footballer Lukas Podolski – who played for the German national team 130 times – and dm have teamed up to create a special new brand. The STRASSENKICKER range consists of four shower gels and four aerosol deodorants. Dm’s marketing and PR manager Roland Kanyó told: those who buy these exclusive men’s products also support the Lukas Podolski foundation that helps poor children, giving them a chance to study and do sports. //