Tesco cooperates with leading toothpaste brands to save cardboard

By: Trademagazin editor Date: 2022. 11. 07. 23:04

Tesco has teamed up with brands such as Colgate, Oral B, Sensodyne, Aquafresh and Corsadyl to remove the outer cardboard box from toothpastes. The test period started at the end of September across the United Kingdom. As a result of removing unnecessary packaging, Tesco hopes to save 680 tonnes of cardboard per year.

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