Blood orange Fanta from local sources

Coca-Cola’s new, limited edition ‘Fanta Aranciata Rossa Zero Zuccheri’, is made with ‘Arancia Rossa di Sicilia IGP’ locally-sourced red oranges.

According to Coca-Cola, Fanta Aranciata Rossa represents a tribute to the Italian origins of Fanta, which was born in Naples in 1955. This is the first time that a product of a large multinational has been labelled with the Protected Geographical Indication (IGP) mark of origin.