Colgate-Palmolive Designs Recyclable Toothpaste Tube

Colgate-Palmolive has announced that it has completed the design of a recyclable toothpaste tube that sets a new standard in the industry.

The new tube was quick to receive recognition from the Association of Plastic Recyclers (APR) last week, the first oral care or personal care tube to earn recognition for recyclability.

The company will roll out the new tube under the Company’s Tom’s of Maine brand in the US in 2020, and then to select global markets under the Colgate brand.

The company said it plans to fully convert to recyclable tubes by 2025, when all of its products will be in 100% recyclable packaging.

To make a recyclable tube, Colgate chose high-density polyethylene (HDPE), the widely recycled “No. 2” plastic popular for bottle making.

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