HELL innovates: the 500 ml product line has arrived

By: Trademagazin Date: 2024. 10. 25. 11:49

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HELL is famous for its varied portfolio and diverse innovation, aiming to meet consumer needs for functional energy drinks as widely as possible. The energy drink market is dominated mainly by the 250 ml packaging, but the new HELL 500ml product line will meet the needs of consumers who want to enjoy refreshing flavours for a longer period of time.

The new HELL 500ml product line boasts five flavour variants, with well-known consumer favourites, such as Classic and Black Cherry, as well as 3 new novelty flavours.

New flavours to the HELL family:

Green Apple, Strawberry & Banana, Goji Berry

HELL Beverages’ 500ml cans are now available with a reduced PMP at only £1.00, whilst maintaining great margins for retailers. The strong branding and great range offers stand out on shelves, with a strong flavour range to entice your customers to try something new. Branded POS is also available to provide unmissable visibility on shelf and allow the brand to drive sales for your soft drinks category.

The new HELL 500ml product line will be available to retailers from Mid-October 2024.