The eMAG strnghtens with a new marketing manager

Hunyady László is the new marketing manager of eMAG from November. The expert intends to strengthen the role of the online store in Hungary, increasing customer experience.

Hunyady László (41) started his career in the FMCG sector, first at Unilever and then worked at the Borsodi Brewery. Between 2001 and 2008, he was the senior brand manager at Zwack Unicum, and in 2008 he joined the British American Tobacco, where he filled in senior marketing and commercial leadership positions as a central European marketing director and commercial director, responsible for Hungary and for Croatia. He finished his career at BAT in Amsterdam as a brand marketing manager in charge of Western Europe, where he significantly improved the performance of the Pall Mall brand in Europe with a consumer-focused marketing strategy and improving the value for money ratio.