A new concept in Scitec’s stores

Along with bodybuilders, the “European brand of 2017”, the Scitec Nutrition would address the active, health-conscious target group. The new concept is also reflected in the retail image. The appearance and supply of the store was updated in the Corvin Pláza.

The visual appearance of the more than 120 business units of the company has so far been targeted primarily at consumers who lead sporting lifestyles or hard-line bodybuilders. However, according to current trends, the Scitec Nutrition products have already come to customers who are not sporting competitively but the fans of a healthy, active lifestyle or want to change their eating habits.