New commercial director at Márka Udítőgyártó

János Szász comes from Alföldi Tej to head the commercial team of the 100% Hungarian-owned company. The 20 years spent in the soft drink sector at Sió-Eckes and the successes of Márka Üdítőgyártó Kft., as well as its philosophy and business policy, are the factors that led the specialist to join: “Numerous distribution partnerships (Szentkirályi, Bomba, Lipton, Viwa) , as well as reorganization and other change management projects during my work. I believe that my experience can be valuable for the Brand, as the business environment is constantly changing, to which it must adapt.” At the same time, the director also assigns a key role to growth management.