The Coca-Cola Magyarország won the soft drink “Oscar”
At the beverage industry's most prestigious international event, the Wake up Your Body with Coca-Cola program of Coca-Cola Magyarország was awarded with the Innovation Award. The, eight-year-old Wake up Your Body with Coca-Cola moved at about 3 million people at 500 sports and leisure events.
This year 370 applicants participated from 40 countries in 29 categories at the soft drink and mineral water industry's most prestigious global event. Coca-Cola’s Wake Your Body program was launched in 2005. Since then the program about three million people people at 500 sports and leisure events in Hungary. The goal of this movement is to give chance to everyone to try more and more leisure sports.
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