Coffeeheaven bases on domestic demand, instead of tourists

The fourth Coffeeheaven café opened at the Astoria a few days ago. The international chain will also appear in Buda, in the near future.

Learning from the bad experiences in the Czech Republic, Coffeeheaven bases its business strategy on domestic consumers, instead of tourists – said Katalin Szili, the company's operational leader. The chain closed the last financial year with loss, despite sales increase in Central Europe. The company has currently 61 Polish, 14 Czech, 7 Latvian, 3 Bulgarian and 4 Hungarian shops operating in the region.