MasterCard tripled in the Tesco
MasterCard's tripled the purchases with cards at the end of last year, in the Tesco hypermarkets, with an innovative marketing action.
In November and December 2009 at several cashiers the customers could only pay with MasterCard or Maestro cards, in 20 Tescos with the largest turnover in the country. This resulted, that the previously 540 monthly MasterCard / Maestro transactions more than tripled, jumping to an average 1.710 transactions in the participating stores – reports tozsdeforum.hu.
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