The amount spent on TV advertising further decreased last year

Over the past year, 3 percent (58.3 billion HUF) less was spent on television advertising in the Hungarian market, compared to 2009 – said Nagy István Ottó, director of Ernst and Young at a press conference in Budapest.

He added that in 2008 71.5, and in 2009 59.9 billion HUF was spent on TV advertising, while 7 billion HUF on digital radio in 2008. The radio market was not measured by Ernst & Young in 2009, while last year was 4.5 billion HUF was spent on such advertising – reports mfor.hu, after MTI.