Uninterrupted expansion by Kékkúti

By: trademagazin Date: 2008. 03. 28. 08:00

Total revenues of Kékkúti Ásványvíz Zrt. from sales of mineral water exceeded HUF 12 billion last year. The three Kék-kuti brands, Theodora, Nestlé Aquarel and Perrier held a combined market share of 15.8 per cent in terms of volume and 21.6 per cent in terms of value in 2007. Flavoured versions of Theodora and Nestlé Aquarel were also launched last year. Apart from strawberry flavoured Nestlé Aquarel, a peach flavoured, carbon-free product is also to be introduced in 2008. Sales of flavoured Theodora products will be discontinued.

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