The outdoor advertising market lost several billions
The outdoor advertising market decreased largely last year: Compared to 2008, 5-6 billion HUF less was spent on billboards, citylight posters and building nets by the companies.
The turnover of the outdoor advertising market decreased from around 20 billion HUF of 2008, to 14-15 billion HUF.
The number of advertising spaces at the end of last year, decreased by about 5-10 percent, to around 50 thousand. According to experts, this year there will be some positive signs, but still stagnation is expected for the whole year – reports Világgazdaság Online.
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