The commercial effect of the coronavirus is lasting

By: Trademagazin editor Date: 2020. 05. 21. 11:50

In our eyes, the usual order and trend of trade has changed in recent months. The coronavirus pandemic has led to a significant increase in online trade across Europe, which will continue to have an impact once restrictions are eased.

Growww Digital, a digital marketing agency, analyzed sales and traffic data for 150 Central and Eastern European online stores. Although the extent of the changes varies from sector to sector, the number of visitors to online stores increased by an average of 120 percent, ie more than doubled, as a result of the coronavirus pandemic. The number of visits at the end of April, from 16 to 18. reached its peak in a week. The number of visits fell in the first week of May, but still double than in January.