Trademagazin > News and articles > Company and Personal News > The TV2 supports media market paradigm change
The TV2 supports media market paradigm change
TV2 welcomes and encourages the media market paradigm change, which aims to broaden the main commercial target group from 18-49 year age groups to 18-59.
From 1 January 2014, the TV channel by following the social and demographic processes will base the new trade target group in its pricing.
Simon Zsolt, CEO of TV2 made the announcement concerning the entire domestic market for television advertising in Monday's Mokka morning TV show.
Related news
More related news >
Related news
The BioTechUSA group was able to grow despite market challenges
The purely domestically owned BioTechUSA group has published its annual…
Read more >MOHU supports Easter redemption with increased capacity
As the holidays approach, store traffic is expected to increase,…
Read more >Easter trends: what are shoppers looking for this year?
Last March, before Easter, nearly 90 thousand boxes, i.e. almost…
Read more >