Tag "“zöld fogyasztó”"

Coca-Cola HBC pledges to become carbon neutral by 2040

Coca-Cola HBC pledges to become carbon neutral by 2040
Date: 2021-10-12 10:34:51

The CCEP’s objective is in line with the Paris Climate Change Agreement which is set to limit the temperature rise on our planet to 1.5°C. In practice, CCEP will reduce...

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Sustainability: Final minutes or a new start?

Sustainability: Final minutes or a new start?
Date: 2021-09-23 10:10:56

According to a study made by the European Commission (EC), European consumers are buying online more often than before and try to buy locally as many times as possible. The...

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Magazine: Green products target conscious shopper groups

Magazine: Green products target conscious shopper groups
Date: 2020-07-20 07:28:27

In the drug and beauty product category, the values that small, alternative organic, eco and natural brands represent are now more and more adopted by the product lines and sub-brands...

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Green Brands brand marketing

Green Brands brand marketing
Date: 2019-05-15 11:33:29

Independent international brand marketing organisation Green Brands started its Hungarian training programme with two ‘Academies’ in April and May. Ákos Kozák, the first speaker at the April event made an...

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Magazine: The feeling of personal responsibility moves not mountains but categories

Magazine: The feeling of personal responsibility moves not mountains but categories
Date: 2019-05-07 07:42:00

Among consumers living a healthier life there are more and more who like to buy ‘natural’ and eco-friendly household cleaning products. Sales of these keep growing and shoppers can choose...

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