Tag "Walmart"
The Brandbank, a member of the Nielsen Group enters the US market as the data service provider of Walmart
On 29 June 2016, Nielsen announced the launch of Brandbank into the U.S. Consumer Packaged Goods and retail market, integrated into Wal-Mart's systems as an approved content service provider. Brandbank,...
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Pioneering role for Starbucks
Starbucks introduced its mobile payment system three years ago and today 21 percent of all of their transactions are realised using smartphones and 16 million consumers are using the Starbucks...
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Walmart continues expansion
Walmart, the world’s biggest retailer keeps implementing its original strategy in Canada, despite the fact that in the USA it is trying to enter new channels of retail. Walmart plans...
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