Tag "vásárlói hűség"

Tesco leverages artificial intelligence for loyalty

Tesco leverages artificial intelligence for loyalty
Date: 2024-06-06 09:43:03

The British market leader Tesco and German discount challenger Lidl have entered an intense battle about customer loyalty in Great Britain. A new Clubcard initiative supported by artificial intelligence aims...

Read more
Walmart accounts for the most U.S. grocery dollars, Aldi tops for value

Walmart accounts for the most U.S. grocery dollars, Aldi tops for value
Date: 2023-04-13 09:22:59

Walmart accounts for the most U.S. grocery dollars, almost twice that of Kroger. That’s one of the findings of MarketForce’s “US Grocery Benchmark Study: Consumer Experiences & Competitive Benchmarks,” which...

Read more
Consumers have reached a breaking point

Consumers have reached a breaking point
Date: 2022-11-05 14:34:51

The 2024 August Awareness-to-Action Study by RRD in partnership with Prosper Insights & Analytics highlights that, under increasing economic pressure, consumers are now prioritizing value, convenience, and personalized experiences when...

Read more
Digital revolution – retail trends in 2022

Digital revolution – retail trends in 2022
Date: 2022-06-08 07:08:26

Last year retailers finally understood: a strong digital presence is fundamental if they want to be successful. In 2022 they needed to go one step further, as this year special...

Read more
Croatia: Studenac launches new app

Croatia: Studenac launches new app
Date: 2022-05-02 09:40:22

Croatian retail chain Studenac is increasing its digitalisation budget and has launched a new app, which is aimed at improving customer experience and loyalty. The app is available in both...

Read more