Tag "Trade magazin 2025/5"
Natur’A bread range
Lantmännen Unibake’s newest brand, the Natur’A bread range contributes to the health of consumers with innovative products, while also preserving the taste experience. Contact: Lantmännen Unibake Magyarország Zrt. András Kóródi key...
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AI and drones to improve Just Eat’s services in Ireland
Just Eat Ireland is introducing an AI assistant and expanding its drone delivery service. This article is available for reading in Trade magazin 2025/5. The AI assistant will be available...
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Bad times after good ones?
K&H’s large company growth index – which analyses the economic prospects and expectations of the biggest domestic companies – has returned to the level of the first quarter of 2024,...
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Stylers: two out of three companies plan AI automation projects in 2025
AI, business intelligence and automation will be the most import focus areas in technology this year, with cost and human resource constraints posing the biggest challenges, according to a Protechtor...
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Higher coffee bean prices than ever because of the bad weather
World coffee prices hit a multiyear high in 2024, after exceeding the previous year’s average by 38.8%, mainly due to adverse weather in major producing countries, informed the UN Food...
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Häagen-Dazs „The Essence of the City” ice cream collection
The only ice cream selection that immerses you in the depth of the world’s iconic cities, evoking the experience of travelling through the flavours of local cultures. Join Dulce De...
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Hungarian companies are already being attacked using AI
According to research by EY, AI has become one of the latest tools for digitally attacking Hungarian firms. This article is available for reading in Trade magazin 2025/5. EY’s survey...
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Kalumba White gin
Kalumba White gin is now available in limited edition packaging! The world of Madagascar’s jungles isn’t only reflected in the drink, but also in the look of the bottle. Contact:...
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Cashierless smart shops in Germany: slow start followed by rapid growth
Germany has started late to adopt cashierless grocery formats, yet 600 smart stores have emerged in just six years. The Smart Store 24/7 segment is expanding, particularly in rural areas,...
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Hungarian confectionery industry: balancing between challenges and opportunities
In 2024 the winners in volume sales were ice cream (+10%), candy (+4%) and crisps (+6%), according to the Association of Hungarian Confectionery Manufacturers (MÉSZ). This article is available for...
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Display 2.0 – the sales floor of the future
In-store display is becoming a smart device – we could learn at Shop! Global Retail Trade Association’s April webinar, where Bram van Schijndel Tromp, the CEO of Pure Value Europe...
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Violife rolls out creamy coffee whitener made from lentils
Violife®, the number one dairy-free, plant-based cheese brand in the US, has done coffee lovers a favour: the recently launched Violife Supreme Coffee Creamer, available in three flavours – Tempting...
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Zewa moist toilet paper, 42 sheets and 80 sheets
Zewa introduces the new generation of moist toilet paper! The new Zewa is the first moist toilet paper that contains flax as natural fibre. Flax is one of the strongest...
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Impressive productivity growth in domestic retail trade
Labour productivity improvement in Hungarian retail trade by 2023 (vs. 2010) was outstanding at 50% if compared to the country as a whole at 15% or the manufacturing sector at 8%....
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Aluminium-like glitter in brand building
At the company’s headquarters on Andrássy Avenue in Budapest, HELL ENERGY Magyarország Kft. hosted a meeting for the Green Club and the HoReCa Chapter of the Hungarian Marketing Association at...
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Melon season already in full swing at Tesco
Every year Tesco sells large quantities of Hungarian watermelon in its stores, both in Hungary and abroad, but there is a whole year of work behind this. This article is...
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Felix sauces
In 2025 Felix is adding seven new sauces to its portfolio. The wide range of new Felix sauces is the perfect choice for every meal, whether one prefers milder or...
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Fewer sheep, more expensive lamb
According to data from the Central Statistical Office (KSH), Hungary’s sheep flock was 846.8 thousand on 1 December 2024, down 6.6% compared to December 2023. The number of ewes decreased...
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Oral care is getting more attention in beauty care
This article is available for reading in Trade magazin 2025/5. Procter & Gamble’s Oral-B, Blend-a-med and Blend-a-dent product lines offer a wide choice tailored to different needs. “Value for money...
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Henkel and the 10 Million Trees Foundation plant 1,800 trees
Henkel Magyarország and the 10 Million Trees Foundation have been working together for five years. This article is available for reading in Trade magazin 2025/5. As a result of their...
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More than 44,000 people tried going vegan in January
This year’s Veganuár was a huge success, according to the organiser Prove: 44,535 people tried the vegan diet, encouraged by Adél Jordán and more than 10 other famous experts and...
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Makro Spain expands private label offering
Makro added 406 new private label products to its assortment in Spain in the 2023-2024 financial year, bringing the total to over 6,000 under the Metro Chef, Metro Professional, Metro...
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Ca di Rajo – Menolia Prosecco Extra Brut/Brut/Extra Dry
Menolia is a Prosecco DOC Treviso that combines the elegance and quality of classic Prosecco with exceptional value for money. Contact: Zwack Unicum Nyrt. Annamária Molnár wine trade marketing koordinátor;...
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Jerónimo Martins targets 300 store openings in 2025
Portuguese retail group Jerónimo Martins plans to invest EUR 1.1bn in 2025, mainly in Poland and Colombia. This article is available for reading in Trade magazin 2025/5. The goal is...
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Essential oil market with new directions: consciousness is shaping the demand
The essential oils renaissance has brought new product forms and usage patterns – and also a shift in the entire market approach. This article is available for reading in Trade...
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Fruit and vegetable sales up 40% at Kifli.hu
In the last 10 months Kifli.hu sold 9.5 million packs of fruit and vegetables, which was 40% more than in the same period of the previous year. This article is...
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New grant programmes in the field of sustainability
European and domestic agricultural practices are increasingly driven by the green standards of the European Union, state secretary Zsolt Feldman told at a conference. This article is available for reading...
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Mizo PROTE!N1
We believe that living a healthy life isn’t impossible and isn’t a question of time: it is about making the right choices. This is why we have created the new...
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Business, innovation and networking: FRUIT LOGISTICA
Berlin hosted FRUIT LOGISTICA, the world’s leading trade fair for fresh fruit and vegetables on 5-7 February 2025. This article is available for reading in Trade magazin 2025/5. The event...
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It really is about saving your skin!
In 2024 the Hungarian personal care market grew moderately, mainly driven by inflation. This article is available for reading in Trade magazin 2025/5. Value sales were up, while volume sales...
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