Tag "Trade magazin 2024/12-01"

Anora Group’s expansion in the Baltic region

In order to strengthen its position in the Baltics, premium wine and spirits company Anora Group established Anora Lithuania on 13 November, with the headquarters in Vilnius. This article is...

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“BECAUSE!” – A special campaign with Moments

The autumn campaign for Moments wafers not only brought a new slogan, but also a special message: not everything has to have a reason to make us happy.  Sometimes it...

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On self-acceptance, self-liberation and the gift of everyday life – We were learning together (Business Days 2024 Part 2)

On Friday at the Business Days conference it was all about winding down after a week of intense focus, in preparation for the upcoming weekend: the final day was about...

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PENNY: committed to domestic values

In 2024 PENNY’s commitment to Hungarian products was particularly strong. This article is available for reading in Trade magazin 2024/12-2025/01 The retailer took three big steps in this direction. It...

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Alufix Premium 3in1 Airfryer baking paper

3in1 siliconised baking paper that stands alone in the market. Suitable for: hot air oven, multicooker or baking mould. It is size independent, compatible with both small and large formats....

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IT security solution for medium-sized and large companies from Yettel

Yettel has introduced an advanced IT security solution for medium-sized and large businesses: the Software-Defined Wide Area Network (SD-WAN) by Yettel is characterised by easy installation and a broad coverage...

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Compromise-free vegan meals with Vegajó

The main sponsor of Veganuár 2025 – organised by Prove.hu – is the Fino Vegajó plant-based product range. Our magazine interviewed Linda Szommerné Egyed, managing director of Fino-­Food Kft. (the...

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Personal factor

Nowadays it often comes to my mind what certain experts say: university students have to acquire skills for jobs that don’t even exist yet. This article is available for reading...

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Fruit and vegetables in the spotlight

Spring 2025 isn’t only important for the fruit and vegetable sector because everyone is looking forward to fresh – and preferably Hungarian – vegetables being available in shops once again....

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Verbena herbal candies with vitamin C and D 60 g

The latest flavour from the well-known Verbena herbal candies, containing natural peppermint extract, green apple concentrate and added vitamins C and D. This article is available for reading in Trade...

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Mondelēz joins forces with Amcor for a greener Cadbury packaging

Mondelēz International has partnered with Amcor to introduce new packaging, made from 80% certified recycled plastic for Cadbury chocolate bars in the UK and Ireland. It is expected that around...

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Growth, successful campaigns, new partnerships: this was 2024 for Hungarian Product

This year Hungarian Product set a new record with 260 trademark users, who now strengthen the Hungarian economy with nearly 6,000 products bearing the label. We spoke to Eszter Benedek,...

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Dm invests in prices, technological development and its store network

Dm attributes the high level of customer loyalty to its balanced overall performance, in which it manages to harmonise efficiency, synergies and high quality in a special way. They offer...

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Makeups and fragrances – new innovations in beauty care

This article is available for reading in Trade magazin 2024/12-01 Bettina Kovács, category manager of Primőr Kozmetikai Kft. has experienced a boom in the decorative cosmetics market for years. Citing...

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Pharmacies and beyond

Recently the OTC market has been influenced by three factors: the cold and flu season, inflation, and the declining and then stagnating real wages of patients. With all these influences,...

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Awards galore at the 15th POP competition

2024 was an outstanding year in the history of the Hungarian POPAI Awards POP competitions, which have a 15-year tradition. A large number of entries were exhibited in Tapolca during...

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Butter and margarine brands: the force is with them

Both margarine and butter sales have decreased recently, albeit slower than before. This article is available for reading in Trade magazin 2024/12-01 The volume ratio of the two categories is...

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Fruit syrups in the price storm

As the price level of soft drinks is on the rise, more and more people are choosing fruit syrups – but just like in all other product categories, the price/value...

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Make sustainability an easy-to-get bonus

As the financial woes of consumers have eased in the wake of the cost-of-living crisis, the focus has shifted to other fears, such as health and the environment. These concerns...

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Microbiome 2 – how does the food industry come into the picture?

Following on from the previous article “Microbiome 1 – elements of a super-organism”, it is very important to link theory to practice, since it is microbes that are involved in...

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Doing good things and operating successfully

Mars Incorporated has made great progress in reducing carbon emissions, while also achieving business growth. The company’s 2023 Sustainability in a Generation report reveals: since 2015 it has reduced greenhouse...

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Technical working group helps to promote reusable packaging

By 2030 minimum 10% of consumer packaging will be reusable and by 2040 this ratio is planned to reach 40%. This article is available for reading in Trade magazin 2024/12-01...

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Hungarian success at SIAL

Since the 1990s Hungarian-owned ABO Holding Zrt. has been manufacturing and selling classic milling and feed industry products, for the Hungarian market and neighbouring countries. Owner and CEO György Simon...

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SPAR compensates for its events by planting fruit trees

In 2024 SPAR Magyarország organised two major events and the retailer will offset their environmental impact by planting fruit trees. This article is available for reading in Trade magazin 2024/12-2025/01 GreenDependent...

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Green innovation in the world of hygiene: farewell to toilet papers with a core

Tork, a member of the Essity Group, has launched the OptiServe® range: coreless toilet paper rolls, revolutionising hygiene. This article is available for reading in Trade magazin 2024/12-2025/01 The coreless...

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New climate target in the renewables category

According to PwC’s Net Zero Economy Index, global carbon intensity was down just 1.02% in 2023, while the 1.5°C target of the Paris Agreement would require a 20.4% annual emissions...

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Shoppers don’t want sustainable, but they want organic?

In Germany the proportion of people who regularly buy sustainable products has dropped from 27% to 20%, and since July only 62% are willing to pay more for sustainable products...

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Borsodi publishes sustainability report

Once again Borsodi Brewery organised its Our Imprint sustainability month in September, and the brewery also published its 2023 Sustainability Report. This article is available for reading in Trade magazin...

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Lidl’s food heroes

Lidl Magyarország has successfully concluded this year’s Food Heroes competition, which was held on the international day against food loss and waste. This article is available for reading in Trade...

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Sustainability pays off

The EY 2024 Sustainable Value Study involved 520 sustainability leaders, including 50 Hungarian professionals. This article is available for reading in Trade magazin 2024/12-2025/01 EY’s study highlights: companies that prioritise...

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