Trade magazin 2024/10 - Trademagazin

„nitrilla” single-use antiallergenic nitrile gloves
Date: 2024-10-02 13:15:51

Under the brand name Nitrilla, one of Hungary’s largest healthcare product manufacturers launches practical, small, premium quality, smart (heat conductive) nitrile gloves. Kapcsolatfelvétel: EU-Fire Kft. Kapcsolattartó: Simon Judit kereskedelmi igazgató; T.:...

Red cheddar with chilli, Monterey Jack cheddar with pepper
Date: 2024-10-02 13:13:18

A unique, premium offering with bold and distinctive flavours. Chilli and pepper are added to the cheddar during the cheese making process. This gives it a wonderful texture, bold flavours,...

Cerbona Gingerbread flavoured limited edition granola 200 g
Date: 2024-10-02 13:10:24

Enjoy the rich flavours of Cerbona’s latest limited edition Gingerbread flavoured granola! The unique combination of crunchy granola and gingerbread spices offers a special taste experience, which is perfect for...

Zewa Magic Garden Limited Edition range
Date: 2024-10-02 13:07:47

From now on Zewa will no longer market its limited editions seasonally, by this simplifying logistics processes. In 2024 the Magic Garden concept will be featured on a selected product...

Gyermelyi Express pasta
Date: 2024-10-02 13:05:23

The three formats (Spaghetti, Fusilli, Chifferini) of Gyermelyi Express pasta are special, because they can be prepared in just 3 minutes. Now it is easier than ever before to put...

Revamped look of KOCH’s plastic-bottle range
Date: 2024-10-02 13:03:02

KOCH’s new range of plastic-bottle products offers the usual high and consistent quality, but now in modern and practical packaging. The ketchup has been redesigned not only in terms of...

NIVEA® Q10 Anti-Wrinkle Expert Double Effect Serum
Date: 2024-10-02 12:59:48

Its innovative formula reduces the visibility of deep wrinkles with high-concentration pure Q10. Prevents the formation of new wrinkles with anti-glycation technology, protecting the skin from damage caused by glycation....

Ipsos: we love and fear artificial intelligence at the same time
Date: 2024-10-02 12:53:51

According to a global AI monitor survey by Ipsos (published in June 2024, involving 32 countries and nearly 24,000 respondents), half of us are enthusiastic about AI and the other...

Many Hungarian companies are already using AI
Date: 2024-10-02 12:45:40

In early August Hungarian Product conducted a survey among 260 of its trademark-using partners, to find out to what extent they have introduced AI into their business and production processes...

KPMG develops AI-powered document processing system
Date: 2024-10-02 12:39:21

With its solutions KPMG Magyarország – 35 years old this year – focuses on enterprise digitalisation and the future-proof use of AI. This article is available for reading in Trade...

China filed the most GenAI patents
Date: 2024-10-02 12:35:15

According to the latest report from the World Intellectual Property Organization (WIPO), a total of 54,000 GenAI patents were filed worldwide between 2014 and 2023 – and more than 25%...

Amazon uses AI to scan products for defects before delivery
Date: 2024-10-02 12:32:53

Amazon uses AI to detect faulty products before they are delivered. Amazon’s “Project P.I” model (P.I. stands for private investigator) combines generative AI with computer vision to help find defects...

Zalando and OpenAI deepen cooperation
Date: 2024-10-02 12:29:02

Zalando is back on track: in the second quarter both sales and profits increased. This article is available for reading in Trade magazin 2024/10 The future may bring greater use...

Hungarian AI software rewrites the international business world in hospitality
Date: 2024-10-02 12:20:17

AI-powered Everguest Intelligence offers a complete solution for the everyday tasks of tourism and hospitality professionals. This article is available for reading in Trade magazin 2024/10 100% Hungarian developed Everguest...

Dunnhumby and Placer.ai use new AI-based tool to analyse competitive threat
Date: 2024-10-02 12:16:58

Dunnhumby and Placer.ai have developed a new AI tool for assessing the competitive threat retailers represent, and providing information on what features are attractive to shoppers at geographic, chain and store...

Carrefour uses AI to reduce food waste in Belgium
Date: 2024-10-02 12:08:57

Every day Carrefour has to discount 40,000 near-expiry items in its 831 large stores in Belgium. This article is available for reading in Trade magazin 2024/10 As this is a...

Innovation is the key to survival
Date: 2024-10-02 12:06:34

For the 7th time, on 12 September the Value and Quality Awards were presented to the winners, in the building of the Hungarian Parliament. Trademark use and the award were...

CBA asked Strand Festival participants about AI use
Date: 2024-10-02 12:06:24

Nearly 2,000 people completed CBA’s questionnaire survey during the 3 days of Strand Festival. This article is available for reading in Trade magazin 2024/10 The survey tried to find out...

KOCH’s – in the service of consistently high-quality domestic production
Date: 2024-10-02 12:04:02

Building on centuries of tradition, today KOCH’s is an internationally recognised brand in the market of premium quality horseradish and condiments. We are proud that two of our products have...

Most consumers believe AI will increase the risk of financial fraud
Date: 2024-10-02 12:01:49

Americans are worried about an increase in financial fraud, which they say will be exacerbated by the rise of AI. This article is available for reading in Trade magazin 2024/10...

K&H: albeit with a delay, Hungarian companies follow global AI use trends
Date: 2024-10-02 11:58:15

This article is available for reading in Trade magazin 2024/10 According to K&H’s innovation index, Hungarian companies are lagging behind a little, but they are following global trends in AI...

Lidl donates more than HUF 100 million worth of food to Heim Pál Children’s Hospital
Date: 2024-10-02 11:51:05

Lidl Magyarország has been supporting the Heim Pál National Paediatric Institute through its foundation for five years now. Recently the contract has been extended for another year and the donation...

Main rules for selling food online
Date: 2024-10-02 11:39:42

Online trading is subject to registration with the notary of the municipality. This article is available for reading in Trade magazin 2024/10 In the case of selling food and drinks,...

Game spotting
Date: 2024-10-02 11:29:54

This article is available for reading in Trade magazin 2024/10 Retail trade continues to show a keen interest in game meat products and consumers are also becoming more open, according...

From me, to you
Date: 2024-10-02 11:29:41

There was a secret hope among market players in the praline category that the end-of-year gift-giving season would put sales back on an upward trajectory, but this hasn’t been the...

Stormy times, golden harvests
Date: 2024-10-02 11:29:27

This article is available for reading in Trade magazin 2024/10 Bojana Nenadovic, marketing director of Coca-Cola HBC Magyarország says that in 2023 the total fruit juice market showed a downward...

Sobriety speaking
Date: 2024-10-02 11:28:56

The segment of low-alcohol and no-alcohol (no-low) beverages is still small and limited, but it is growing quite fast. No-low drinks are more and more popular and in Hungary this...

Taking facial care to the next level
Date: 2024-10-02 11:28:41

This article is available for reading in Trade magazin 2024/10 Analysing NIQ data from January to June, Luca Varga – trade marketing manager of L’Oréal Magyarország – points out that...

Men’s hair care: style and innovation
Date: 2024-10-02 11:28:31

This article is available for reading in Trade magazin 2024/10 Mariann Karsai, brand manager of Henkel Magyarország Kft. informs that according to NIQ data, in the first half of 2024...

Soft paper, hard market
Date: 2024-10-02 11:28:16

The market for facial tissues and napkins underwent significant changes in the past few years, shaped by consumer habits, sustainability requirements and the economic environment alike. This article is available...

„nitrilla” single-use antiallergenic nitrile gloves Date: 2024-10-02 13:15:51

Red cheddar with chilli, Monterey Jack cheddar with pepper Date: 2024-10-02 13:13:18

Cerbona Gingerbread flavoured limited edition granola 200 g Date: 2024-10-02 13:10:24

Zewa Magic Garden Limited Edition range Date: 2024-10-02 13:07:47

Gyermelyi Express pasta Date: 2024-10-02 13:05:23

Revamped look of KOCH’s plastic-bottle range Date: 2024-10-02 13:03:02

NIVEA® Q10 Anti-Wrinkle Expert Double Effect Serum Date: 2024-10-02 12:59:48

Ipsos: we love and fear artificial intelligence at the same time Date: 2024-10-02 12:53:51

Many Hungarian companies are already using AI Date: 2024-10-02 12:45:40

KPMG develops AI-powered document processing system Date: 2024-10-02 12:39:21

China filed the most GenAI patents Date: 2024-10-02 12:35:15

Amazon uses AI to scan products for defects before delivery Date: 2024-10-02 12:32:53

Zalando and OpenAI deepen cooperation Date: 2024-10-02 12:29:02

Hungarian AI software rewrites the international business world in hospitality Date: 2024-10-02 12:20:17

Dunnhumby and Placer.ai use new AI-based tool to analyse competitive threat Date: 2024-10-02 12:16:58

Carrefour uses AI to reduce food waste in Belgium Date: 2024-10-02 12:08:57

Innovation is the key to survival Date: 2024-10-02 12:06:34

CBA asked Strand Festival participants about AI use Date: 2024-10-02 12:06:24

KOCH’s – in the service of consistently high-quality domestic production Date: 2024-10-02 12:04:02

Most consumers believe AI will increase the risk of financial fraud Date: 2024-10-02 12:01:49

K&H: albeit with a delay, Hungarian companies follow global AI use trends Date: 2024-10-02 11:58:15

Lidl donates more than HUF 100 million worth of food to Heim Pál Children’s Hospital Date: 2024-10-02 11:51:05

Main rules for selling food online Date: 2024-10-02 11:39:42

Game spotting Date: 2024-10-02 11:29:54

From me, to you Date: 2024-10-02 11:29:41

Stormy times, golden harvests Date: 2024-10-02 11:29:27

Sobriety speaking Date: 2024-10-02 11:28:56

Taking facial care to the next level Date: 2024-10-02 11:28:41

Men’s hair care: style and innovation Date: 2024-10-02 11:28:31

Soft paper, hard market Date: 2024-10-02 11:28:16