Tag "Trade magazin 2023/10"
Befektetés
Emberekbe, márkákba és technológiába – nagyjából az egész lapszámunkat rá lehet húzni erre a témára. A cikk a Trade magazin 2023/10. lapszámában olvasható. Egy évvel ezelőtt, amikor lehetőséget kaptunk, hogy partnerei...
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70 éves a magyar sütőipar zászlóshajója
Our magazine spoke to István Mikos, corporate director of Ceres about the past and the present of the company. – Ceres, one of the country’s top baking companies has turned...
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Új Crema kávékkal lép a magyar piacra a Costa Coffee
Kényeztető, bársonyos kávéélményt nyújtó Crema variánsokkal bővíti Costa Coffee márkájának kínálatát november elsejével a Coca-Cola HBC Magyarország. A vállalat az első Crema kávéját 2022 októberében vezette be a magyar piacra....
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New marketing director for Mondelēz in Hungary, the Czech Republic and Slovakia
Mondelēz International has appointed Colin O’Toole as its new marketing director in Hungary, the Czech Republic and Slovakia. The new director is a marketing expert with great experience and a...
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The challenges only made candidates stronger!
For the sixth time, on 7 September the Value and Quality awards were presented to the winners, in the building of the Hungarian Parliament. Trademark use and the award were...
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Nestlé and the Schwarz Group at the top of the international brand equity ranking
According to the latest report from brand valuation consultancy Brand Finance, Nestlé is the world’s most valuable food brand. Among retail chains, the Schwarz Group is the leader in Europe,...
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Hungarians search for information and compare products when they shop online
A significant proportion of Hungarians shop online: 35% of 18-65 year olds do it at least once a month and 17% once a week – according to a recent representative...
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DODO already delivers OTC drugs to your door
In addition to the cosmetic products and dietary supplements available in pharmacies, over-the-counter drugs (OTC) and medicinal products can now also be ordered for home delivery from the BENU Pharmacy...
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School starting help from SIÓ
SIÓ-Eckes has given 600 schoolbags and back-to-school packs to families in need at the start of the new school year. This article is available for reading in Trade magazin 2023/10....
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New digital market regulation reaches next phase
The European Union has taken another big step towards implementing the Digital Markets Act (DMA), which entered into force last November. This article is available for reading in Trade magazin...
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Spirits Industry Association’s campaign reached nearly 1 million consumers this summer
This summer the Hungarian Spirits Industry Association and Product Board was promoting the importance of conscious alcohol consumption through music and an educational online card game. “Pour responsibly! Fill up...
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Super-premium coffee variant in the Nespresso selection
It took more than 20 years for Nestlé’ coffee experts to hybridise the finest Arabica varieties and create a new variant called N°20. N°20 espresso coffee has an exceptional taste...
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