Tag "sajtó"

(HU) Nem a magánélettel kell címlapra kerülni

(HU) Nem a magánélettel kell címlapra kerülni
Date: 2024-03-12 08:14:07

Sorry, this entry is only available in HU....

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Print media has the third biggest slice of the media cake

Print media has the third biggest slice of the media cake
Date: 2023-04-25 21:59:32

According to data from the Hungarian Advertising Association (MRSZ), in 2022 the size of the so-called media cake was HUF 316.3bn, having increased by 3.7% from the previous year. Digital...

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The Hungarian market is small, but there is a raison d’être for subscription online media

The Hungarian market is small, but there is a raison d’être for subscription online media
Date: 2021-11-12 10:02:07

Világszerte több mint 435 százalékkal nőtt a subscription-alapú szolgálatások és tartalmak piaca az elmúlt 10 évben, miközben az emberek 78 százaléka rendelkezik legalább egy rendszeres előfizetéssel. Különösen nagyot robbant a trend...

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Advertising Cake 2018: Trust in print is still strong

Advertising Cake 2018: Trust in print is still strong
Date: 2019-02-28 11:32:18

The 2018 advertising cake was presented on 27 February 2019 at a press conference organized by professional organizations, where Kovács Tibor, president of the MLE, presented the results of the...

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Last year, the value of advertising spending exceeded 160 billion HUF

Last year, the value of advertising spending exceeded 160 billion HUF
Date: 2017-03-01 11:40:21

The value of Hungarian advertising spendings (without the TV ads) exceeded 160 billion HUF last year, which is a 12.11 percent growth compared with 2015 – Hivatal Péter, a member...

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