Tag "Rossmann"
Picnic to become online drugstore in Germany
Online-only supermarket Picnic is expanding its product range with the help of Edeka, a German chain of supermarkets. It is adding drugstore items and wants to become a drugstore in...
Read more
Exciting sunscreen novelties at Rossmann
While the topic of sun protection has only been gaining popularity as widely as it is today, the market for products related to it was quite limited until recently. For...
Read more
Rossmann is innovating: the offer has been expanded with a hair care brand that protects against environmental effects
The Climaplex hair care brand protects hair from UV radiation, air pollution, sudden temperature changes, among others. The brand uses recycled packaging and 97 percent natural ingredients in its products,...
Read more
Rossmann presents storybooks to Hungarian kindergarten students
The storybook of Rossmann’s founder-owner, which draws attention to environmental protection, can be placed on the shelves of nearly 3,000 kindergartens in Hungary. The heart of the drugstore chain is...
Read more
The first shop-in-shop concept Rossmann has opened
Rossmann opened its first shop-in-shop store in the Tesco department store on Fogarasi út, achieving another milestone in business expansion. The new concept is expected to make it even easier...
Read more
Rossmann: Hungarian customers are becoming more and more popular
The economic challenges of recent years have forced retailers to reconsider. The role of own-brand products and loyalty programs has increased in the eyes of customers, who make decisions more...
Read more
Rossmann already delivers with GLS
More and more people are purchasing drugstore products online, and online purchases are increasingly being made in the capital and agglomerations at Rossmann Hungary as well as in rural areas....
Read more
Nóra Ördög’s make-up products are already available in 60 Rossmann stores
From the beginning of June, we can find the full range of Nora Beauty makeup products marked by the name of Ördög Nóra in 60 selected Rossmann stores. In addition...
Read more
The refillable deodorant at Rossmann is a huge success
In just a few months, the Respray machine, the world’s first device that can be used to refill air deodorants, was a huge success. The Hungarian invention is unique, so...
Read more
We prefer to order monthly packages of diapers and fabric softeners in XXL packaging from drugstores
The number of online orders from drugstores is rising spectacularly, according to data from Rossmann and data-driven, same-day home delivery specialist DODO. This trend mostly applies to larger orders and...
Read more
New mobile app at Rossmann
Rossmann has raised the users’ online shopping experience to a new level: the drug store network’s mobile application has been renewed in both design and content. The changes have improved...
Read more
Unbeatable top 3 – The 2022 ranking of FMCG retailers is out now
Both the economy and the FMCG sector had an eventful past few years. New measures, a transformed market environment, and constantly changing shopper reactions…There wasn’t much we could get used...
Read more
Growing popularity for the Hungarian Product loyalty website among manufacturers
It was in last March that Hungarian Product Nonprofit Kft. launched its loyalty website, www.magyaranyero.hu. The website was created for the integrated implementation of prize games and it already has...
Read more
This is Redy – Period underwear
A period accident gave birth to the dynamic Hungarian start-up This is Redy, which has launched a niche product in the hygiene market. Dóra Molnár, the owner of the idea...
Read more
The GKID-Mastercard eRANKING 2022 is already out
This article is available for reading in Trade magazin 2023/6-7. Stable market share for the top players In 2023 GKID – in collaboration with Mastercard – published the ranking of...
Read more
This is Redy – Menstrual panties
They started with an initial capital of two million, but already in the third month they saw that it would be a success, and now the This is Redy menstrual...
Read more
This is how much you can save per month with a regular customer membership
Nine out of ten Hungarian women are members of some kind of loyalty program and regularly use their loyalty card, according to a representative online survey by Rossmann Hungary. The...
Read more
It’s hard to win the title of “Best Workplace” with a hug coupon, but with a fish pedicure?
In 2022, Rossmann was awarded the title of Best Workplace, and now it draws the attention of job seekers with its new online video campaign, available from the beginning of...
Read more
Rossmann: More and more Hungarian women are accepting their skin imperfections
Naturalness has become the key word in recent years when it comes to make-up, and the trend can be felt not only in international markets: the use of so-called character...
Read more
Rossmann has opened one of its largest domestic stores
Rossmann Magyarország renovated its store in the Mammut shopping center as part of an investment of HUF 170 million. The store was designed following the latest German concept, so it...
Read more
Rossmann Collaborates With SPAR Austria To Expand Business
German drugstore chain Rossmann has announced a collaboration with SPAR Austria as it seeks to offer its products in more international markets. As part of the collaboration, products of the...
Read more
Happy baby, relaxed mom
In 2022 diaper value sales grew, while volume sales stayed put – reported NielsenIQ. Izabella Kowalska, Essity Hungary Kft.’s category manager: “Our products produced moderate growth, because of the difficult...
Read more
More than just “mash for babies”
Growing selection of organic products NielsenIQ data reveal that in the last few years the baby food category had strengthened because of the pandemic, then in 2022 the market returned...
Read more
Survival strategies
Trade Marketing Club (TMK) organises its “I Love Trade Marketing” conference every year, and this time the title of the one-day online event was Survival Strategies. More than 200 people...
Read more
Most Valuable Brands In Germany Revealed: Kantar
Kantar has unveiled its BrandZ Top 50 listing of the most valuable brands in Germany. A number of retailers feature in the BrandZ Top 50 for Germany, with the discounters...
Read more
Research: the elderly are more environmentally conscious when buying drugstore products
The Hungarian population is price sensitive, somewhat skeptical and not really informed about environmentally friendly cosmetic and hygiene products. Protecting animals for young people and minimizing waste is more important...
Read more
DODO and Rossmann are testing drones for home delivery
Data-driven logistics company DODO and Rossmann have launched a unique pilot project, for the home delivery of products ordered in the drugstore chain’s online shop. The first test flight departed...
Read more
ROSSMANN is among the 30 best employers in the world
The American business magazine Forbes has published a new list of the best employers in the world. ROSSMANN finished 26th in 2022, improving 18 places compared to its excellent 44th...
Read more
Henkel, CEWE, JYSK, Rossmann and DHL also help children living in extreme poverty
More than 6,300 people have already turned their attention to children living in deep poverty, for whom even tap water is a miracle. Last year, the adopters registered in the...
Read more
Hungarians save a lot with coupons
What else can we save? The question affects almost everyone in our country, since “thanks” to inflation, the prices of even the most basic products are much higher today, almost...
Read more