Tag "Rossmann"
Make-up and what is behind it
The decorative cosmetics segment is evolving quickly – this is a trend confirmed by manufacturers, distributors and sales channel representatives alike. This article is available for reading in Trade magazin...
Read more
ROSSMANN: No tragedy, we’ll solve it! – new image campaign launched in spring 2025
ROSSMANN, one of the most dynamically developing drugstore and perfumery chains in Hungary, reached another milestone in 2025: on April 19, it launched its latest image campaign, which is based...
Read more
Together for the Earth – Rossmann’s environmental quiz launches
Rossmann is joining the Earth Day initiatives again this year: on April 22nd, the drugstore is inviting its customers and followers to participate in an online quiz to celebrate our...
Read more
Rossmann Introduces Modern Store Design in Germany
The Rossmann drugstore chain has launched a comprehensive store redesign project in Germany. According to Lebensmittelpraxis, the first store featuring the new concept opened at the end of March in...
Read more
Spring renewal and health awareness in Rossmann’s offer
Spring renewal is an ideal opportunity to introduce health-conscious habits – both inside and out. Rossmann’s wide range includes new products such as Balance by Béres Alexandra or ESSA World...
Read more
Rossmann automates logistics centre in Poland with Körber
Rossmann is automating large parts of its distribution centre in the polish town of Pyskowice with solutions from Körber. Various automation technologies from the general contractor will be used in...
Read more
Tenderness with every touch
This article is available for reading in Trade magazin 2025/4. Citing data from Statista, György Suha, marketing and PR manager of Caola Kozmetikai és Háztartás Vegyipari Zrt. informs: the value...
Read more
Not just delicious, healthy too!
This article is available for reading in Trade magazin 2025/4. Rita Bazsó, marketing director of Univer Product Zrt. says the baby food market has always been subject to strict...
Read more
Rossmann made Women’s Day more beautiful for women in need
In 2025, Rossmann celebrated Women’s Day together with, among others, the Baptist Charity Service by organizing a special beauty day, which provided a day of relaxation and care for disadvantaged...
Read more
Rossmann gives more space to organic food
More shelf space – 15 metres instead of the current average of 9 metres – is planned to be dedicated to organic food in Rossmann stores in Germany. In an...
Read more
Balance and beauty in everyday life – Balance by Béres Alexandra products are now available at Rossmann
Alexandra Béres’ Balance brand debuted at Rossmann with new beauty products that support physical and mental balance with their ingredients based on premium active ingredients. At the exclusive presentation event,...
Read more
Women’s Day at Rossmann: female leaders, coupon and prize draw
Out of Rossmann Hungary’s 11-member management team, four are women who, this International Women’s Day, share insights into their leadership styles and career paths. In addition to these inspiring stories,...
Read more
Rossmann’s in-house talents conquer TikTok
Rossmann has been representing the brand as influencers on TikTok for some time now through its innovative social media initiative with its store employees. The internal competition launched by the...
Read more
Rossmann drives its omnichannel expansion with digital coupons
Rossmann is expanding faster than the market, driven by strong international growth and ambitious investments. Its high-low pricing strategy and digital coupons fuel app engagement and e-commerce expansion. Rossmann, the...
Read more
Rossmann is preparing for spring with another exciting prize draw
Rossmann is preparing another exciting prize game for spring: between February 17 and March 23, valuable daily, weekly and main prizes will be awarded as part of their “Spin and...
Read more
PLMA Announces Winners Of International Salute To Excellence Packaging Awards 2025
PLMA has announced the winners of its first International Private Label Packaging Awards at its Packaging Conference, which took place on 30 January in The Hague. Conducted as part of...
Read more
Rossmann’s new logistics center in Üllő was completed in record time
The Rossmann drugstore chain has begun the system technology development of its new headquarters, after the developer, Panattoni Hungary, and the owner, OTP Real Estate Investment Fund, handed over the...
Read more
GLAMOUR Valentine’s Day: the exclusive shopping holiday is coming in February
The GLAMOUR Valentine’s Days powered by ROSSMANN event will be held for the first time between February 10-16, offering special discounts to those interested in beauty, hygiene products and decorative...
Read more
GLAMOUR Valentine’s Days at ROSSMANN
The GLAMOUR Valentine’s Day powered by ROSSMANN event will take place for the first time between February 10-16. The online coupons will be visible on the GLAMOUR+ platforms from January...
Read more
Grocery Content on TikTok is Trending
As a powerful marketing tool for businesses across industries, including grocery retailers, the TikTok’s short form engaging videos appeal especially to younger audiences, providing a big opportunity for retailers to...
Read more
“From the top of the tree to the drugstore empire” – Dirk Rossmann’s autobiography is now available in Hungary
After his crime thrillers dealing with the climate catastrophe, the autobiography of Dirk Rossmann, the founder of the Rossmann drugstore chain, has also been published in Hungarian, in which he...
Read more
Rossmann ended the year with charity
This year, Rossmann Hungary also provided support to many needy communities and institutions to make the holidays more beautiful. From Sályi Kindergarten to the ÁGOTA Foundation, many organizations received product...
Read more
Quality, innovation, growth
The story of Salesrep Kft. is a good example of how permanent development, flexible adaptation to market needs and sustainable growth can be combined. Our magazine spoke to owner and...
Read more
We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
Read more
New surprises every day in the Rossmann Advent Calendar
From December 1 to 24, we can open a new window in the Advent calendar on the Rossmann mobile app every day. The drugstore is offering participants exciting discounts, coupons,...
Read more
The customer is the important to everyone, everywhere, at all times – We were learning together (Business Days 2024 Part 1)
Wednesday morning of the Business Days conference, the topic was a general market assessment of the past year and a half, in the light of the shopping habits of households...
Read more
Special care for premature babies: November 17th is World Prematurity Day
Nowadays, many world days give us the opportunity to remember the things that are important to us. One of them is especially important for those who arrived early. November 17...
Read more
Rossmann stores will be closed on Christmas Eve
This year, Rossmann Hungary is also providing a day off for its employees on December 24, so that they too can prepare for the holidays in their homes, surrounded by...
Read more
Taking facial care to the next level
This article is available for reading in Trade magazin 2024/10 Analysing NIQ data from January to June, Luca Varga – trade marketing manager of L’Oréal Magyarország – points out that...
Read more
The 255th Rossmann opened in Mórahalom
Rossmann opened its newest store in Mórahalm, a dynamically developing settlement in the Southern Great Plain region. The expansion of the infrastructure offers new opportunities to both locals and visitors...
Read more
