Tag "omnichannel vásárlás"

Omnichannel Scale 2024: How can Hungarian retailers remain competitive?

Omnichannel Scale 2024: How can Hungarian retailers remain competitive?
Date: 2024-11-04 11:23:39

The Omnichannel Scale 2024 study gives a comprehensive overview of how retailers can seize the opportunities, while facing the challenges of implementing an omnichannel strategy. This article is available for...

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Consumers continue to blend in-store, online shopping methods

Consumers continue to blend in-store, online shopping methods
Date: 2024-04-17 09:16:09

Nearly three-quarters of U.S. consumers are embracing the omnichannel shopping journey. Seventy-three percent of consumers blend online research, physical store visits and options such as buy-online-pickup-in-store or in-store returns before...

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Magazine: How did the Covid-19 pandemic accelerate the digitalisation of retail trade?

Magazine: How did the Covid-19 pandemic accelerate the digitalisation of retail trade?
Date: 2022-03-29 06:28:34

In Hungary the past two years laid the groundwork for digitalisation, more conscious consumer behaviour, convenience shopping, omnichannel shopping and price monitoring. However, a lot of these trends are overshadowed...

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