Tag "Olimpia"

Need a hug?

“It’s magic when the world comes together!” – this was Coca-Cola’s Olympic slogan, which was used not only in the advertising photos, but also on the drink cans. This article...

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The cola cups of the Olympics were severely criticized

The organizers of the Paris Olympics promised the greenest games to date, but the reality differs from expectations. Environmental organizations have criticized the event, especially for the use of plastic...

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Based on Visa data, it becomes clear how the French economy will be stimulated by increased consumption during the 2024 Olympic Games in Paris

Visa, the official payment technology partner of the Olympic and Paralympic Games, has released new data on the first consumption results of the opening weekend of the Olympic Games. Based...

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Paris 2024 – Tourism has increased significantly, yet the city is very calm

Since the start of the Paris Olympics, 20 percent more tourists have arrived in the French capital and its surroundings compared to the same period of the previous year, while...

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The food of the Olympians at the Paris Olympics: a key to performance, but also a cultural experience

One of the biggest challenges of the Paris Olympics is feeding the participating athletes and helpers. The quality and variety of the food provided to more than 15,000 people is...

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This is what Olympians eat, thanks to Michelin-starred chefs

The food for the competitors of the 2024 Paris Olympics will be prepared by four Michelin-starred chefs, which guarantees that the athletes will encounter a high-quality and varied menu in...

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Birkenstock opens first owned store in France ahead of Olympics

The two-level space includes an area for community events and is one of “several” stores the brand plans to open in key European cities in the coming years. As the...

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This is the shop in the Olympic village

The shop in the Olympic Village offers a special and unique experience to the Olympians of Paris 2024. Recently, Levi Jung-Ruivivar, a well-known Filipino-American artistic gymnast who currently represents the...

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I need a hug – Video of the day

Coca Cola has been supporting the Olympics for nearly a hundred years, since 1928. The theme of this year’s Paris games – a “marketing element” used by the company several...

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The Olympic packaging of the Coca Cola can – Picture of the day

It’s magical when the world meets! – says CoCa Cola’s Olympic slogan, to which not only the advertising photos but also the boxes were adjusted. So, do you want a...

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Corona owner become first Olympics beer sponsors

Corona owner AB InBev has become the first official beer partners of the Olympics Corona Cero, the non-alcoholic iteration of the global beer brand, has become a sponsor of the...

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Let’s do sports!

This article is available for reading in Trade magazin 2023/5 SPAR Magyarország has been the name sponsor of the SPAR Budapest Marathon® Festival, one of the biggest leisure sport events...

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Magazine: Attila Szalay-Berzeviczy: ‘We are in an accelerating time spiral’

Attila Szalay-Berzeviczy, former president of the Budapest Stock Exchange was Szilvia Krizsó’s guest in Trade magazine’s podcast series, Future Talks. You can watch/listen to the full interview at futuretalks.hu –...

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Tokyo 2020 – G7 leaders support Japan’s Olympic commitment

The leaders of the world’s seven most advanced industrialized nations (G7) have assured Japan of their commitment to host a safe and peaceful Olympics and Paralympics in Tokyo this summer....

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McDonald’s terminated its contract with the IOC

McDonald’s terminated its sponsoring contract with the International Olympic Committee (IOC) after forty-one years – MTI wrote referring to the organization’s announcement. The parties agreed to immediately terminate the deal....

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The COOP supports the Hungarian Olympic Team in another four-year cycle

The COOP group will continue to be a prominent sponsor of the handball and water polo association. The leaders of COOP and the Hungarian Olympic Committee (MOB) signed a strategic...

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This year, 1.9 billion HUF, next year to HUF 3.8 billion HUF will be spent on the international city marketing of Budapest

This year, 1.9 billion HUF, next year to HUF 3.8 billion HUF will be spent on the international city marketing campaign of Budapest – the government's decision was published in...

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Nielsen: More than three-quarters of a million Hungarians followed the Olympic coverage on TV in the early hours

Every night between 2 and 4 am, 790 thousand fifteen years old and older Hungarians were watching at least twenty minutes of television coverage. Among the sports in which the...

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The Olympics in Hungary would create one hundreds thousand jobs

The real winners of the 2024 Olympics in Budapest would be the hotels and restaurants. The sporting events would bring plus 600-800 thousand overnight stays, ie three to four times...

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The hotel association asks the Hotels in Hungary to support the Olympic competition

The Hungarian Association of Hotels and Restaurants (MSZÉSZ) recommends the hotels operating near the planned 2024 Olympics venues to support to the candidature of Budapest 2024 Olympic and Paralympic Games...

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COOP Olympic Supporters’ Movement is completed

The customers of COOP over the past two months, sent their good wishes to the athletes on a 7.5 kilometers of tape. Within the “Let’s send a big sprint to...

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One, two, three four! Which will be the fittest workplace this year?

This year, the Fittest Workplace Survey starts for the fourth time. In the year of the European Football Championship and the Olympics, the organizers are wondering which company will be...

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The major domestic hotel chains signed pre-contracts

The largest hotel chains in Hungary signed pre-contracts on Wednesday, to support the 2024 Olympic and Paralympic competition in Budapest. Under the agreement concluded with the Budapest 2024 Nonprofit Zrt.,...

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Rio 2016: Coop brings together the fans and the Hungarian team with new and well-tried actions

The Coop supermarket chain launches its “Let’s send a big sprint to Rio” action before the Summer Olympic Games. At the press conference of the hundred percent Hungarian-owned company and...

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P & G’s latest “Thank you, mom” campaign was inspired by strong mothers

With a hundred days until the Rio 2016 Olympic Games, Procter & Gamble, manufacturer of Tide, Pampers and Bounty, debuted the newest installment of its award-winning “Thank You, Mom” campaign...

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Szentkirályi Talent Program with Olympic champions

Hungary's award-winning mineral water, the Szentkirályi launches a program to support young athletes in professional cooperation with the Hungarian Olympic Committee. To the Szentkirályi Tehetségprogram (Szentkirályi Talent Program) athletes bewteen...

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The Masped Group is the official logistics provider of the Hungarian Olympic Team

The cooperation agreement betwen the MASPED Csoport (MASPED Group) and the Magyar Olimpiai Bizottság (Hungarian Olympic Committee) was signed on 4 August 2015, within a press conference. According to the...

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