Tag "Német Kereskedelmi Szövetség"

Magazine: KPMG: Promotional leaflets are the most useful – for the time being

More and more information is available to shoppers for deciding where to do their shopping. Most of them still opt for traditional shops, but the good old retail channels mustn’t forget...

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Black Friday in Germany

According to the calculations of the German Retail Federation, the Black Friday and the Cyber Monday that followed resulted in EUR 1.7 billion worth of extra sales....

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