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Tag "médiaköltés"
Print media has the third biggest slice of the media cake
Date: 2023-04-25 21:59:32
According to data from the Hungarian Advertising Association (MRSZ), in 2022 the size of the so-called media cake was HUF 316.3bn, having increased by 3.7% from the previous year. Digital...
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Domestic influencer media spending may be around 1 billion in total in just a few years
Date: 2021-03-10 11:20:29
The leading players in the market and Kantar Hungary have joined forces. Through the collaboration, aggregated influencer media spending data will now be available to clients and media planners with...
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